Deskripsi Pekerjaan - Director of Public Relations and Marketing Communications
Manage global communications programme for the hotel
Manage the PR and Marketing Communications team to cover the global markets with PR activity, with the aim to enhance the prestigious image of the hotel, which in return contributes to the hotel revenues
Responsible for developing an annual strategic marketing plan through PR, partnerships, events, internal web and brand activation activities
Responsible to drive e-commerce solutions to achieve property’s web goals and brand visibility in various online channels
Work in accordance with hotel's financial forecast and budget, to maximise opportunities and support gaps in business
Sustain and grow brand reputation amongst public, professional and personal peer groups
Lead social media for hotel on; Twitter, Facebook, Instagram, Pinterest, Weibo, bloggers
Coordinate and manage all online content for corporate IND website and micro-destination-sites
Establish, strengthen and nurture local and international media relationships
Create and build on existing partners and influencers within travel, trend, media and society circles
Support global CSR programme for Four Seasons Hotels and Resorts and integrate new ideas for the local community
Secure opportunities, directs and attends hotel sponsored events
Develop promotions and events in collaboration with partners to enhance the hotel image locally and internationally
Attend society and media launch events across the city to represent Four Seasons, remain abreast of community trends and establish new contacts
Launch strategy and execution for new products as required
Develop and manage crisis management strategies as required
Be a leader both personally and professionally in consumer trends and public behaviours
Comply with Four Seasons standards for sales and marketing, while working harmoniously and professionally with co-workers and planning committee
Ensure that all hotel promotions, advertising, direct mail pieces, and collateral are in keeping with Four Seasons image and reflect the highest level of professionalism in content and presentation
Comply with Four Seasons Category One and Two Work Rules and Standards of Conduct as set forth in EmPact
Be a brand ambassador to Four Seasons Hotel Jakarta at all times, both in and out of the hotel
Be a brand representative of Four Seasons Hotels and Resorts when travelling on business
This position is valid for Indonesian Nationality only
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