Digital Marketing Specialist

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Job Description - Digital Marketing Specialist

Job summary
Autel is hiring a Digital Marketing Specialist in the Netherlands Founded in 2004, Autel specializes in automotive intelligent diagnostics and analysis systems Autel aims to become a global leader in automotive maintenance solutions
Job seniority: associate level
Responsibilities
• Plan and execute all digital marketing campaigns • Design, build, and maintain social media presence • Measure and report campaign performance • Identify trends and optimize spend based on insights • Brainstorm new growth strategies • Optimize user experience and conversion tests • Collaborate with internal teams and agencies • Evaluate emerging technologies • Provide thought leadership and perspective • Ensure end-to-end customer experience across channels
Requirements
• BS/MS degree in marketing or related field • At least 2 years working experience in digital marketing • Proficiency in Photoshop • Proficiency in English and any European language is a plus • Experience leading and managing digital marketing campaigns • Highly creative with target audience identification • Experience in optimizing landing pages and funnels • Experience with A/B and multivariate experiments • Knowledge of website analytics tools • Experience with Google Adwords and Facebook campaigns • Working knowledge of HTML, CSS, and JavaScript is a plus • Strong analytical skills and data-driven thinking • Up-to-date with the latest trends and best practices • Willingness to travel in EU countries
Benefits
• Continuous career growth • International opportunity • Competitive salary and bonus
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