Paid Search (SEA) Specialist

Are you experienced in driving omnichannel growth through innovative and effective paid search strategies? Do you excel in creating, analyzing, and optimizing SEA campaigns? Are you that colleague who’s always up to date with the latest trends and technologies within search, AI, and digital marketing in general? If so, we have an exciting opportunity for you!

As a paid search specialist, your aim is to generate high quality traffic to Rituals’ omni channels (WEB/APP & retail) by growing our online visibility within 30+ countries. In this role, you will be responsible for managing big budgets to run Search and Shopping campaigns across Google and Microsoft Ads. Using your experience in search engine advertising, you will design and implement targeted campaigns that ensure our ads reach the right audience at the right time.

This matches you as an enthusiastic paid search specialist. For 32-40 hours per week, you will:

• Effectively manage, optimize, and innovate our current and future campaigns across Google Ads and Microsoft Ads, maintaining a healthy ROAS.
• Analyze results to spot optimization opportunities and make data-driven decisions.
• Provide detailed performance reports and insights to stakeholders, highlighting key metrics and recommendations for future strategies.
• Collaborate with cross-functional teams (SEO, marketing, display, paid social) internally to develop and implement paid search strategies that align well with the overall business goals and vision.
• Maintain relationships with external partners, such as Google or media agencies, ensuring effective communication and collaboration.
• Continuously (A/B) test new features, formats, or strategies. Stay informed about industry trends and share knowledge internally.
• Contribute to team success by enhancing processes and best practices.

You will be joining the Digital Marketing team within the Digital department. In your day-to-day, you will work together with our Sr. Paid Search Specialist, but you’ll also become part of the team with all our paid channel specialists.

You are high on energy, low on ego, and have a good sense of humor. On top of that, you bring:

• Proven experience managing Search and Shopping campaigns across multiple accounts (2+ years).
• In-depth knowledge of smart bidding strategies, PMax campaigns, feed management and automation within SEA.
• Proficiency in Google Ads (Editor), Microsoft Ads, GA4, Google Merchant Center. Channable and/or Producthero App is a plus.
• Strong analytical skills and a data-driven, hands-on approach.
• Organizational skills and attention to detail, with the ability to set priorities and manage time independently.
• Excellent command of both Dutch and English, with strong communication skills.
• A proactive attitude towards learning and development.

Grow with us, as a SEA-specialist. Show your ambitions by joining us in shaping the future of digital excellence. The next steps are:

1. Please apply via our career site
2. Our recruiter, Nadette Pluis, will contact you within 10 working days
3. An introductory meeting with a team member and the hiring manager follows
4. An online assessment
5. A second interview
6. In the event of a positive outcome, you will receive a proposal with the terms of employment

Any questions? Let Nadette Pluis, Lead Recruiter know. He is happy to speak to you via [email protected]