Intern - Marketing & Community Manager

icon building Company : Lucky Kat
icon briefcase Job Type : Internship

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Job Description - Intern - Marketing & Community Manager

Please note that this internship is not remote and is open only to candidates who are already based in The Netherlands.

Who we are

We are Lucky Kat, an award-winning mobile game studio with a mission to entertain the world by building gameplay-first experiences in the Metaverse. Our hyper casual web2 games have over 200+ million downloads on the App Stores, and our first sold-out NFT game Panzerdogs has over 1 million downloads. We are growing our web3 games portfolio with Panzerdogs , Cosmocadia , and the anticipated launch of our ecosystem token $KOBAN.

About the team

We started as a humble team of 2 ambitious creatives and have grown to a team of 25+ people from all over the world. By applying first principle thinking and being output-driven, we've been able to solve a variety of challenges and stay ahead of the curve in the fast-changing games industry. We value autonomy, ownership, team effort, and most of all, a good heart and a good dose of humor in our people. We are a passionate group of gamers who are obsessed with delivering innovative and user-friendly game experiences.

Get to know us a bit more here on our team page.

About the role

As our marketing intern, you will be responsible for shaping and implementing strategies to grow and nurture our Web3 player community and deepen their engagement on social media platforms like X and Discord. You have a deep understanding of crypto related topics like web3 gaming, NFTs, DeFi, and more. You take ownerships of social media account’s content planning and help assist in high level growth campaigns for both Panzerdogs and Cosmocadia. On Discord you are the main point of contact for the moderators and know how to organise events that will drive engagement. You will assist the marketing team in preparing for the launch of our ecosystem token. You will be the ears and eyes for the Marketing team and report social sentiment of the community on a daily basis and upcoming trends within web3 gaming.

Responsibilities

  • Create and execute community growth strategies and utilising analytics to make data-informed decisions on when and how to iterate.
  • Set clear goals for how you want to grow social channels on a quarterly basis through community driven campaigns.
  • Assist the marketing team with content planning and content creation
  • Moderate and engage crypto communities on Discord.
  • Collaborate with Marketing & Product teams to plan campaigns and updates that drive high engagement with the community.
  • Develop a deep understanding of community’s needs and apply solutions.
  • Stay up-to-date on the blockchain gaming ecosystem and the efficacy of different growth strategies employed by different blockchain gaming studios.
  • Create copy and visuals to promote new material, campaigns, and other social initiatives.

Requirements - Must have

  • Understanding of web3 culture e.g. terminology, memes.
  • Proactive in responding to community questions on all channels.
  • Must be passionate about Web3 and the interaction of blockchain and gaming.
  • Open to learn, adapt, and grow in a web3 gaming environment.
  • Deep understanding of the variety of growth strategies employed by free-to-play gaming companies, crypto companies, and blockchain gaming companies.
  • Excellent written, verbal, and interpersonal communication skills; fluent in English.
  • Affinity with Discord, Telegram & X.

Nice to have

  • Experience in visual editing programmes e.g. Photoshop, GIMP.
  • Experience in Community Management or a Marketing Role within web3.
  • Experience working in gaming or crypto growth marketing.
  • Experience working with gaming or crypto influencers.

Benefits

  • An opportunity to build together on the next exciting wave of gaming and entertainment in web3 and to make a real impact.
  • Make a great impact on a variety of projects and work autonomously.
  • Work with talented team members.
  • Real relevant work experience.
  • A healthy and ambitious international environment.
  • Opportunity for further growth within the company.
  • Get a unique limited Lucky Kat NFT as a starting employee.
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