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Digital Marketing Coordinator

  Company :     Working Hours :  

  Job Type :  

Full Time



Job Description
Responsibilities: 
  • Support Digital Marketing Lead in creating strategies for campaigns and company initiatives
  • Request copy and visual assets to support digital marketing campaigns
  • Coordinate digital marketing campaigns and other projects, working closely with copy and creative teams
  • Build emails using a template tool, setup, test and schedule campaigns
  • Organize and maintain campaign lists, recurring campaigns and life-cycle flows for email, SMS and Push Notifications
  • Update and maintain documentation for best practices
  • Act as an administrator for marketing automation tools
  • Collect and assess campaign data as needed
  • Collaborate with IT on enhancements to digital marketing tools and systems
  • Maintain product and content tags, optimize for personalization across channels
  • Build quizzes and other interactive experiences using the tools available and content from key stakeholders
  • Support launches by sending/publishing assets and testing/validating
  • REQUIRED KNOWLEDGE, SKILLS, ABILITIES AND QUALIFICATIONS:

  • Responding to inquiries and communicating in effective oral and written communication.
  • Researching, analyzing, and evaluating new tools, service delivery methods and techniques.
  • Establishing and maintaining effective working relationships with other division staff, management and vendors
  • Applying problem solving techniques.
  • PREFERRED KNOWLEDGE, SKILLS, ABILITIES AND QUALIFICATIONS:

  • Ability to be flexible in a changing work environment; ability to work well under pressure; ability to execute aggressive deadlines under changing business dynamics. Self-starter, independently initiating and driving projects toward completion.
  • Desire to win the business every single day with a strategic mindset, and passion for innovation and agile responsiveness
  •  Location: Palmetto Florida.  How to get there?

     Location: Palmetto Florida.




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