Commercial & Partnership Activation Manager

At Metcash, you’re part of something bigger. We’ve got the heart of a small business with the strength and support of a big business.

When you join Metcash, your work makes a real difference to independent businesses and local communities, empowering you to:

• Grow your career with tailored development programs


• Thrive your way with flexible work options


• Make your mark in a high-performing, values-led team

At Metcash Food, we’re the power behind local business, proudly supplying over 1600 independently owned stores in every corner of Australia and New Zealand. With a range of trusted independent brands like IGA, Foodland and Campbells/C-Store, our stores sit at the heart of their communities, providing locals with the products and homegrown produce they love most.

About the Opportunity

We're looking for a Commercial & Partnership Activation Manager to bring big ideas to life and drive commercial growth across our digital and loyalty channels. In this pivotal role, you'll turn category and trade strategies into impactful activations that increase sales, deepen customer engagement and unlock supplier investment.

Working at the intersection of Commerce, Merchandising, Marketing, Digital and key external partners, you'll lead the delivery of campaigns, offers and partnerships that create value for customers, suppliers and the business.

If you're commercially savvy, relationship-driven and passionate about turning strategy into results, this is an opportunity to make a real impact!

In this Role

• Translate category and trade strategies into high-impact loyalty, eCommerce and digital activations that drive sales, margin and customer engagement


• Build and manage strong relationships with internal and external partners to unlock commercial opportunities and maximise activation outcomes


• Lead the end-to-end delivery of campaigns and activations, partnering with Merchandising, Marketing, Digital and external stakeholders


• Develop and maintain a pipeline of funded offers and activations that support key category, seasonal and trading priorities


• Own the communication of reporting, turning insights into actionable recommendations that optimise future activity and investment


• Collaborate with Category and Trade teams to identify growth opportunities and ensure strong alignment between strategy, supplier participation and execution

You’re Likely a Match If

• 4+ years’ experience in retail, FMCG, partnerships, commercial activation, sales or a related commercial role


• Proven experience developing and delivering campaigns, activations or supplier-funded initiatives


• Strong experience building and managing supplier, partner or stakeholder relationships


• Experience working closely with Commercial, Merchandising or Trade teams to deliver business outcomes


• Exposure to loyalty, eCommerce or digital channels, with an understanding of how they drive customer engagement and sales


• Strong commercial acumen with the ability to interpret performance insights and translate them into actionable opportunities

What’s on offer

We’re proud to offer a workplace that supports your well-being, growth, and belonging:

️ Extra Leave: Enjoy a 5th week of annual leave, 2 well-being days, plus 1 volunteer day annually

Career Growth: Endless learning and development opportunities

Parental Leave: 12 weeks of gender-neutral paid leave for primary carers

Inclusive Culture: Bronze Employer for LGBTQ Inclusion

⚖️ Neutral Pay Gap: Gender pay gap under 5% (WGEA 2024–2025)

Mental Health: Gold accreditation by Mental Health Australia

Flexibility: Flex Ready and Family Friendly Workplace accredited

About Us

Join us and be part of something bigger!

Metcash is Australia’s leading wholesale distribution company, with $19.5 billion in sales (FY25) and a proud spot in the ASX Top 125.

We believe in the power of independent, family-owned businesses to shape vibrant communities. Through our food, liquor, and hardware pillars, we help retailers become the ‘Best Store in Their Town’ by providing merchandising, operational and marketing support.

We’re committed to diversity, inclusion, and sustainability — and we welcome applicants from all backgrounds, including First Nations. If you need support during the application process, just let us know. Your privacy and dignity are always respected.

This role is being managed directly by our internal Talent Acquisition team. We respectfully request that recruitment agencies do not submit profiles or make contact regarding this opportunity. 

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