Digital Journey Optimisation Manager

Job title: Digital Journey Optimisation Manager

6-month secondment/max-term opportunity  
 

You’re a data-driven, digital content and optimisation expert with a passion for delivering personalised and engaging website experiences.  
 

See yourself in our team 

Sitting within the Digital Business domain, our team is a hybrid team of content managers, digital producers and journey optimisation specialists.  We’re responsible for delivering market-leading digital experiences for our business customers across commbank.com.au, the CommBank app, NetBank and other key digital assets.  

Do work that matters 

 You’ll produce and optimise content to ensure it’s an exceptional, user-centred experience and drives business outcomes.  

To be successful in this role, you’ll bring strong data and website content experience, thrive in a hybrid, collaborative team and bring a proactive and hands-on approach to your work.  

On any given day, you will: 

• Be at the forefront supporting projects that deliver brand-new digital features and experiences via personalised, targeted communications  

• Own acquisition, engagement, and adoption journeys across the CommBank app, NetBank, and commbank.com.au  

• Drive end-to-end delivery of key digital experiences, including targeted personalised messaging and A/B experimentation – from ideation to execution and measurement  

• Prepare regular and ad-hoc reports, and conduct in-depth analysis of key metrics as needed.  

• Identify and drive key strategic initiatives  

We’re interested in hearing from people with: 

• A clear customer focus with proven digital and stakeholder management experience  

• Strong analytical and financial acumen   

• Experience with the Adobe Platform: Target, Experience Manager, RT-CDP, and Analytics  

• A passion for using AI and staying informed about current industry trends  

• Exceptional communication, influencing and negotiating skills  

• Proven ability to identify new business opportunities and deliver and own a strategy from inception through to execution.