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This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a B2B Graphic Designer based in Brazil.
This role is focused on creating high-impact visual assets designed specifically for B2B digital advertising campaigns. You will transform marketing strategies, messaging frameworks, and audience insights into compelling static creatives that capture attention and drive measurable performance across paid media channels. Working closely with growth and marketing teams, you will contribute directly to campaign success across platforms such as LinkedIn, Google Display, and Meta. The environment is fast-paced and performance-driven, requiring a strong balance of creativity and analytical thinking. You will be expected to iterate continuously, testing multiple creative variations to optimize engagement and conversion results. This is an opportunity for a designer who understands both visual storytelling and advertising psychology in a B2B context.
Accountabilities:
- Design high-performing static B2B ad creatives for platforms such as LinkedIn, Meta, and Google Display.
- Translate marketing briefs, go-to-market strategies, and messaging frameworks into clear and visually compelling concepts.
- Develop multiple creative variations to support A/B testing of layouts, headlines, visuals, and calls-to-action.
- Adapt designs across multiple formats and platform specifications while maintaining brand consistency.
- Collaborate with marketing and growth teams to align creative output with campaign performance goals.
- Contribute to campaign ideation by generating new visual concepts and creative approaches.
- Analyze performance feedback and iterate on designs to improve CTR and conversion outcomes.
- Build and maintain reusable design systems, templates, and creative asset libraries.
- Leverage AI tools to accelerate ideation, concept development, and production workflows.
Requirements:
- 3+ years of experience in B2B graphic design or performance-driven digital advertising.
- Strong portfolio showcasing static ad creatives for platforms such as LinkedIn, Meta, or Google Display.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and/or Canva.
- Ability to translate marketing strategy, ICP insights, and messaging into effective visual storytelling.
- Understanding of B2B advertising principles, including hierarchy, attention flow, and CTA optimization.
- Experience working with A/B testing and performance-driven creative iterations.
- Familiarity with AI tools such as Midjourney, Adobe Firefly, or ChatGPT for creative workflows.
- Strong collaboration, communication, and time management skills in fast-paced environments.
- Experience with performance marketing metrics (CTR, CPC, conversion rates) is a plus.
- Experience in SaaS, tech, or professional services marketing is considered an advantage.
Benefits:
- Fully remote role with flexible work arrangement (U.S. EST schedule alignment)
- Opportunity to work on high-impact B2B performance marketing campaigns
- Exposure to cutting-edge AI tools and modern creative workflows
- Collaborative environment with growth and marketing teams
- Opportunity to build scalable creative systems and campaign frameworks
- Competitive compensation aligned with experience
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