Content Specialist

Content Execution & Support 

• Support the development of content ideas based on trends, insights, and campaign objectives 

• Translate briefs into engaging, platform-appropriate content across social and digital channels 

• Execute content plans and monthly calendars in line with brand strategies 

• Apply best practices to ensure content is optimized for each platform 

Content Creation/ Production 

• Create and produce content across formats including:  

• Video shooting and editing (short-form, social-first) 

• Photography 

• Copywriting 

• Basic graphic design and light animation 

• Assist with end-to-end content production, including:  

• Pre-production (shot lists, scripts, basic planning) 

• On-site production support including participation in video content where relevant 

• Post-production editing and formatting 

• Ensure all assets meet brand guidelines and quality standards 

Project Management 

• Coordinate with internal teams (creative, production, account) to meet deadlines 

• Assist in managing timelines, assets, and approvals to ensure smooth execution 

• Liaise with freelancers or creators as needed including sourcing, briefing and ongoing communications for content creation  

Performance Tracking & Optimization 

• Monitor content performance and flag insights or trends 

• Support reporting by gathering data and contributing to post-campaign summaries 

• Make recommendations for content optimization based on performance learnings