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Director of Brand Strategy

Job Description - Director of Brand Strategy

Company Description

Frank & Oak is a leading vertically integrated menswear brand and retailer selling across North-America through its online boutique -- www.frankandoak.com. It has seen tremendous growth momentum and media coverage (TIME, Tech Crunch, The Next Web, GQ) for both its garments and its unique menswear membership experience.

Job Description

Where you’ll make a difference:

 ● Elevate the Frank & Oak brand through a clear and unique market positioning and cultural relevance 

● Develop innovative initiatives and communication strategies to reinforce the positioning 

● Evolved and refine the Frank & Oak voice and visual direction to align with brand values 

● Lead our brand and concept development team as well as content strategy across online and offline        platforms

● Develop cross functional initiatives by partnering with retail, marketing and technology

● Be at the heart: you will join our company leadership and have a clear input on the company’s future 

Qualifications

What you have: 

● Minimum of 8 years experience at leading consumer brand or creative agency working with consumer    brands 

● Experience with strategic planning & communications and multi¬platform concept development 

● Managed partnerships with media companies and has an established network of collaborators

● Experience in managing external creative and marketing agencies 

● Knowledge of eCommerce and online transactional platforms

Additional Information

Why you want to work with us:

  • Be at the forefront of the omni-channel evolution of retail + technology
  • Nothing beats living in the greatest neighbourhood in Montreal, and working with a team of dynamic and talented people
  • Complete health benefits package: health, dental, medical, and optical coverage, and no-questions-asked personal days
  • Bank of free store credits refreshed on a yearly basis
  • Competitive salary and great work environment (Yes! Pool AND Ping Ping Tables)
Awarded to Frank & Oak:
  • 2015 Top 10 Retail Innovator in the World 2015 by Fast Company
  • 2014 Entrepreneur of the Year Finalists by EY
  • 2013 Innovator of the Year in Canada by PwC
  • 2012 New Startup of the Year in Canada by KPMG
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About the Company

Frank.

Frank & Oak is a leading vertically integrated menswear brand and retailer selling across North-America through its online boutique -- www.frankandoak.com. It has seen tremendous growth momentum and media coverage (TIME, Tech Crunch, The Next Web, GQ) for both its garments and its unique menswear me...

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