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Sales & Admissions Advisor - Canada

Job Description - Sales & Admissions Advisor - Canada

OVERVIEW:


The Sales & Admissions Advisor is a front-line, target-driven individual contributor role responsible for converting inbound parent inquiries into confirmed enrollments across assigned Fueling Brains Academies. The role owns the full lead-to-enrollment journey — first response, structured follow-up, family engagement, and registration completion — working in close partnership with Centre Directors, Marketing, and Billing. This role is directly accountable for conversion outcomes and enrollment targets, with on-campus family engagement as a core part of the job.



ESSENTIAL DUTIES & RESPONSIBILITIES:


Lead & Pipeline Ownership



  • Own and drive inbound parent leads from first contact through to enrollment confirmation

  • Maintain accurate, up-to-date lead records in the CRM at every pipeline stage

  • Ensure timely, structured follow-up on all inquiries in line with defined response-time targets

  • Proactively re-engage inactive or aging leads to recover at-risk opportunities

  • Identify barriers to conversion and escalate systemic issues to leadership



Enrollment & Registration Conversion



  • Guide parents through program selection, registration steps, and required documentation

  • Coordinate with Centre Directors on program placement, seat availability, and confirmed start dates

  • Ensure registration records are complete, accurate, and compliant before handoff to centre operations

  • Track and report on conversion rate, time-to-enroll, and drop-off points across the funnel



Family Engagement & On-Campus Support



  • Conduct or support in-person centre tours, open houses, and onboarding sessions

  • Provide in-person and virtual consultations to address parent questions and concerns

  • Represent the Fueling Brains brand consistently across all family touchpoints

  • On-campus support is scheduled in advance and directed by management based on business needs.



Waitlist & Capacity Awareness



  • Maintain visibility of waitlists and available capacity by centre and program

  • Match parent demand to available capacity to maximize conversion and space utilization

  • Flag capacity constraints or growth opportunities to leadership



Marketing Collaboration



  • Provide feedback to Marketing on lead quality and campaign effectiveness

  • Align messaging and offers with active promotions, timelines, and eligibility criteria



Reporting



  • Maintain regular reporting on pipeline activity, conversion rates, and follow-up timelines

  • Share insights and recommendations with leadership to improve conversion outcomes



REQUIRED SKILLS & QUALIFICATIONS:


Education



  • Post-secondary education in Business, Sales, Marketing, Communications, or a related field

  • Equivalent combination of education and relevant experience may be considered



Experience



  • 3+ years of experience in sales, admissions, enrollment, or a customer-facing target-driven role

  • Demonstrated track record of meeting or exceeding conversion/enrollment targets

  • Experience using CRM systems to manage a sales or enrollment pipeline

  • Experience in childcare, education, or service-based environments is an asset



Key Skills



  • Strong persuasive communication and relationship-building skills

  • Consultative selling and objection-handling ability

  • Target-driven, results-oriented, and comfortable being measured on conversion outcomes

  • Highly organized with strong follow-through on a high volume of leads

  • Comfortable with in-person family engagement, tours, and public-facing interaction

  • Ability to collaborate across teams (Centre Directors, Marketing, Billing) without direct authority

  • Adaptability in a fast-paced, evolving organizational setting



WORK ENVIRONMENT REQUIREMENTS:



  • Hybrid work model with regular in-office and on-campus presence required

  • Ability to travel and support across multiple assigned centres in Alberta, BC, and Saskatchewan

  • Standard working hours aligned with business needs, with flexibility during peak enrollment periods

  • Ability to manage periods of high volume and time-sensitive work



ADDITIONAL REQUIREMENTS:



  • Ability to maintain confidentiality and handle sensitive family information appropriately

  • Commitment to delivering a high-quality experience for families and internal stakeholders

  • Willingness to take on additional responsibilities as required to support business needs

  • Alignment with the organization's values, standards, and commitment to excellence in early childhood education

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