Senior Campaign Manager/Ecommerce

This company has clients in the ecommerce, i-gaming, and wholesale manufacturing industries. We specialize in advertising services such as Facebook Ads, Google Ads, email marketing, and native ads. Additionally, we handle ecommerce funnels for major dietary supplement advertisers worldwide.

As an Ecommerce Specialist, you will collaborate with developers, clients, QA, campaign managers, data scientists, and other team members to ensure smooth traffic flow and maximize conversions. We are a fast-paced organization dedicated to staying ahead of the curve by utilizing the latest industry trends and technologies to optimize our clients' digital campaigns.

We are seeking an individual with strong analytical skills and expertise in problem-solving. The ideal candidate should possess experience in the following areas:

Responsibilities:

• Create and maintain online product listings across various verticals.
  


• Monitor campaign performance, analyze data, and provide actionable insights to improve campaign effectiveness and achieve KPIs.
  


• Proactively monitor ecommerce sales performance to identify and address potential issues.
  


• Assist in funnel planning and online strategy development as required.
  


• Manage order fulfillment for ecommerce channels.
  


• Oversee vendor management for our super affiliate network.
  


• Support the campaign maintenance and troubleshooting process.
  


• Coordinate end-to-end campaign execution, including setup, branding research, landing page copywriting, and optimization.
  


• Continuously track and measure campaign metrics such as AOV, conversion rate, and EPC, adjusting strategies accordingly.
  


• Collaborate with cross-functional teams including creative, content, fulfillment, and development to ensure seamless execution and integration of client campaigns.
  


• Stay updated on industry trends, emerging technologies, and best practices in performance marketing, and propose innovative strategies to enhance campaign performance.
  


• Prepare detailed reports and client presentations on campaign performance, offering strategic recommendations for improvement.
  

Requirements

Requirements:

• Bachelor's degree in marketing, advertising, or a related field.
  


• Minimum 5 years of experience in advertising/marketing organizations.
  


• Familiarity with CRM systems. Bonus points for experience with Konnektive, Sticky.io, Sublytics, or Limelight.
  


• In-depth knowledge of performance marketing channels such as Google Ads, Facebook Ads, LinkedIn Ads, programmatic advertising, and affiliate marketing.
  


• Strong analytical skills with the ability to derive actionable insights from complex data.
  


• Excellent written and verbal communication skills to present campaign strategies effectively and performance reports to clients.
  


• Excellent problem-solving skills.
  


• Ability to work independently, handle multiple projects simultaneously, and meet deadlines in a fast-paced environment.
  


• Detail-oriented mindset with exceptional project management and organizational skills.
  


• Self-motivated and proactive, thriving in a fast-paced and dynamic environment.
  


• Must be able to commute to our Toronto offices five days a week.