Campaign Manager

ABOUT TALON.ONE:

Talon.One is the most powerful incentives engine that unifies loyalty, promotions and gamification into one holistic platform. Backed by enterprise-grade security and scalability, Talon.One empowers companies to build personalized, profitable promotions and loyalty programs using any data.

Today, over 250 of the world’s most-loved brands including Adidas, Sephora and Carlsberg work with Talon.One to drive deeper engagement and lasting loyalty with their customers.

ABOUT US:

Talon.One is the most powerful incentives engine that unifies loyalty, promotions, and gamification into one holistic platform. Backed by enterprise-grade security and scalability, Talon.One empowers companies to build personalized, profitable promotions and loyalty programs using any data. Today, over 250 of the world's most-loved brands including Adidas, Sephora, and Carlsberg work with Talon.One to drive deeper engagement and lasting loyalty with their customers.

ABOUT THE ROLE:

We are looking for a Campaign Manager to keep our largest strategic marketing moments connected end-to-end. As a SaaS marketer who excels at getting things done, you will serve as the operational connective tissue across partnerships, sales, customer success, and external partners.

You will own the activation playbooks for our major industry presence, digital pushes, and account-based marketing (ABM) strategies. If you have a strong bias for follow-through and love the challenge of coordinating cross-functional teams to turn high-profile moments into pipeline, this role is for you.

Operating within a highly collaborative hub-and-spoke marketing model, you will translate complex concepts into clear, tailored messaging for key technology ecosystems like Adobe, Braze, and Shopify. This is a highly visible role that directly shapes how our GTM teams carry our message to market and open doors with enterprise C-suite buyers.

This role is not limited to one particular campaign type or channel, and instead will coordinate work in domains like events, digital campaigns, and GTM enablement to drive success.

This is a full-time role based in Berlin, Germany.

ONCE YOU ARE HERE YOU WILL:

• Manage end-to-end tentpole activations, transforming flagship reports and major events into sustained market momentum


• Establish and own the operating cadence with GTM VPs and Heads to keep cross-functional teams aligned and accountable


• Own and execute the campaign playbooks for strategic-account activations and ABM programs


• Brief, equip, and enable customer success, business development, and sales teams to drive downstream campaign adoption


• Manage ongoing relationships and joint thought leadership initiatives with key industry and loyalty associations


• Coordinate campaign execution across diverse marketing channels including digital, events, and GTM enablement


• Ensure major marketing moments successfully convert into measurable pipeline

WHAT WE NEED YOU TO BRING TO THE TABLE:

• Strong B2B SaaS campaign management experience, ideally with a background in field marketing or event-heavy marketing environments


• Exceptional stakeholder and project management skills with the ability to keep complex, multi-layered initiatives on track


• Proven comfort leading and coordinating cross-functional project teams where you do not have direct line management authority


• Relentless bias for action and follow-through, focusing heavily on post-event activation and commercial pipeline generation


• Familiarity with the commercial dynamics of retail tech, martech, or commerce tech ecosystems


• Ability to navigate tight timelines and high-pressure windows around seasonal peaks and major industry events like NRF, ShopTalk, and Incentivize

• €1,000 annual learning budget and free German language courses to boost your skills


• 30 days of annual leave, plus extra paid days for your birthday and moving day


• Home office setup budget, a monthly home office allowance


• Freedom to work from abroad for up to 90 days worldwide!


• Mental health support with nilo.health and a discounted Urban Sports Club membership


• 20% company subsidy on your pension contributions


• Subsidised BVG public transport ticket and a dog-friendly Berlin office where your furry friend is welcome


• Lease your ideal bike through BusinessBike