Lead the planning and execution of concerts, fan engagement activities, brand activations, corporate events, and special projects.
Develop and implement corporate communications and public relations strategies to strengthen Katch's brand positioning and media presence.
Build and maintain relationships with media, government bodies, industry partners, agencies, sponsors, and key stakeholders.
Identify, develop, and secure sponsorship and partnership opportunities to support business growth and revenue generation.
Prepare partnership proposals, sponsorship packages, presentations, and commercial pitches.
Coordinate media outreach, press conferences, publicity campaigns, and crisis communication when required.
Collaborate with Artist Management, Production, Membership & Commerce, and Marketing teams to deliver integrated campaigns and experiences.
Manage project budgets, timelines, vendors, and post-event performance evaluation.
Establish operational processes, KPIs, and reporting frameworks for continuous improvement.
Requirements
Bachelor's Degree in Communications, Public Relations, Marketing, Business Administration, Event Management, or related disciplines, or equivalent qualification at HKQF Level 5
Minimum 8 years relevant experience in PR, Corporate Communications, Event Management, Sponsorship, Brand Partnerships, Media, or Entertainment industries.
Proven track record in managing events, publicity campaigns, sponsorship acquisition, and stakeholder engagement.
Strong network across media, agencies, brands, sponsors, and business communities.
Excellent presentation, communication, negotiation, and relationship management skills.
Strong project management capability with the ability to manage multiple projects simultaneously.
Commercially minded, proactive, and results-driven.
Experience in entertainment, lifestyle, media, sports, or cultural sectors will be an advantage.
Experience in team management is preferred as supervisory level.
Good command of written and spoken English and Chinese.
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