Manager, Group Digital Platforms

About FWD Group

FWD Group (1828.HK) is a pan-Asian life and health insurance business that serves approximately 34 million customers across 10 markets, including BRI Life in Indonesia. FWD's customer-led and tech-enabled approach aims to deliver innovative propositions, easy-to-understand products and a simpler insurance experience. Established in 2013, the company operates in some of the fastest-growing insurance markets in the world with a vision of changing the way people feel about insurance. FWD Group is listed on the main board of the Hong Kong Stock Exchange under the stock code 1828.

For more information, please visit www.fwd.com

PURPOSE

• As the Product Manager in GenAI, the role oversees the lifecycle of assigned features and modules-from discovery and prioritization through delivery and adoption across multiple markets-contributing to the broader GenAI platform strategy.

KEY ACCOUNTAIBILITIES

• Lead a defined workstream for GenAI to improve platform metrics like seller productivity that contributes to impacting APE and VNB
• Manage module-level product ownership for GenAI applications aligning the digital experiences with the business objectives related to selling, training, and/or servicing.
• Plan and deliver features across markets on the Regional Digital Platform with an emphasis on scalability and re-usability
• Contribute to product vision and roadmap defined by senior leaders; translate strategy into a clear, value-based backlog.
• Analyse market/user feedback and the competitive landscape to inform prioritization and continuous improvement.
• Turn qualitative and quantitative feedback into actionable insights that influence backlog and near-term roadmap.
• Generate high value from user feedback that strongly influence platform direction and roadmap
• Triage CX feedback; prioritize quick-win optimizations while raising longer-term strategic fixes for consideration.
• Communicate business logic and requirements to technical teams clearly in writing and verbally.
• Engage effectively, articulate business logic to technical partners, in clear written and oral communication with Group and Country stakeholders to drive alignment and adoption.
• Provide insights through data and customer understanding, translating into clear recommendations that guide product decisions

QUALIFICATIONS / EXPERIENCE

• 5+ years' experience in product development/management with successful delivery from discovery to launch.
• Financial Services experience preferred; eCommerce/Insurtech-Fintech/Start-up experience advantageous.
• Proven experience with country-level rollouts; regional exposure a plus (preferably within Asia Pacific).
• Strong collaboration skills with the ability to influence cross-functional teams without formal authority.
• Analytical mindset; comfortable using data to drive decisions and trade-offs.
• Effective communication skills for diverse stakeholder groups.

KNOWLEDGE & TECHNICAL SKILLS

• Develop working knowledge of the GenAI platform and adjacent systems; continuously deepen understanding to bridge gaps.
• Apply technical and business insight to optimize development and user outcomes.
• Good understanding of UX/UI processes and effective collaboration with designers to improve seller journeys.