Marketing Executive - Partnership, Brand & Experience

Job Description

This position will work with Manager, Partnership, Brand and Experience to implement and execute programs and strategies that elevate company's brand presence and member experience. He/she will devise and execute partnerships, marketing programs and events that support premium product growth strategy and strengthen product card value propositions.

Responsibilities

• Implement initiatives to strengthen American Express' brand presence and uphold the global positioning of the brand in the Hong Kong market
• Maintain relationships with internal stakeholders and external partners including business partners, event organizers, agencies, merchants or influencers in executing brand initiatives
• Assist in identifying and developing partnerships across members' passion pillars such as Dining, Entertainment, Travel and so forth
• Activate members at onsite sponsored events through card usage and engagement programs
• Monitor campaign performance, tracking and reporting
• Expense planning and management
• Research on potential partners and industry trends on brand partnerships
• Ensure all related marketing programs and activities adhere to internal guidelines and external regulations

Qualifications

• 2- 4 years in marketing, credit card or financial industry
• Experience in end-to-end marketing campaign execution and delivery
• Experience in partnership and negotiation
• Passion for events and excellent customer experience
• Strong analytical skills and P & L mindset
• Proven collaboration skills and ability to build and leverage multiple relationships in a matrix environment
• Understanding of marketing and operational excellence, compliance and approval processes
• Self-starter - ability to take imitative in problem solving within stretched timelines
• Excellent verbal and written communication and influencing skills in English and Cantonese
• Education requirement: Bachelor Degree Required

About Us

At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. From delivering differentiated products to providing world-class customer service, we operate with a strong risk mindset, ensuring we continue to uphold our brand promise of trust, security, and service.

As part of Team Amex, you'll experience our powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career. Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.

About the Team

We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:

• Competitive base salaries
• Bonus incentives
• Support for financial-well-being and retirement
• Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
• Generous paid parental leave policies (depending on your location)
• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
• Free and confidential counseling support through our Healthy Minds program
• Career development and training opportunities

Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.