Senior Lecturer / Lecturer in Public Relations and/or Advertising

DEPARTMENT OF COMMUNICATION STUDIES

As a pioneer in degree-level strategic communication education in Hong Kong, the Department of Communication Studies at Hong Kong Baptist University has a distinguished history of nurturing accomplished professionals in advertising, branding, public relations, and organisational communication. The Department offers the Bachelor of Communication (Honours) in Public Relations and Advertising with two concentrations: Public Relations and Advertising and Branding. 

Senior Lecturer / Lecturer in Public Relations and/or Advertising (25260694)

The Department invites applicants for a full-time position at the rank of Senior Lecturer or Lecturer in Public Relations and/or Advertising. 

In this role, you will have the opportunity to develop and teach a range of skills-based courses in public relations and advertising, covering topics such as principles and practices of public relations and advertising, public relations writing, digital content creation, corporate affairs, media relations, financial public relations, influencer marketing, and event management. Preference will be given to applicants who have recent industry experience in public relations and advertising, as well as demonstrated expertise in integrating ESG reporting, AI tools, and real-time data management into the curriculum.

Your responsibilities will involve engaging with professionals in the public relations and advertising sectors. This includes collaborating with industry practitioners, establishing industry partnerships, and incorporating real-world perspectives into teaching practices. You will also have many opportunities to invite guest speakers from the industry, oversee student internships, and prepare students for success in industry-organised competitions.

In addition, you will play a crucial role in contributing to departmental administrative tasks as needed to ensure smooth operations and overall success of the department.

Requirements:

• A master’s degree in Communication or a relevant discipline;


• At least five years of experience in the public relations industry, advertising industry, or related fields; and


• Fluency in both English and Chinese (Cantonese or Putonghua).

The initial appointment will be offered on a fixed-term contract of two or three years commencing August 2026. Re-appointment thereafter will be subject to performance review and mutual agreement.

Salary will be commensurate with qualifications and experience.

Application Procedure:

Applicants are invited to submit their applications at the HKBU e-Recruitment System. Those who are not invited for interview 4 months after submission of application may consider their applications unsuccessful. Details of the University's Personal Information Collection Statement can be found at https://hro.hkbu.edu.hk/en/worklife-at-hkbu/employee-favourable-environment.html#privacy-policy.   

The University reserves the right not to make an appointment for the post advertised, and the appointment will be made according to the terms and conditions applicable at the time of offer.

Reviews of applications will start on 20 April 2026 until the position is filled.