Our client is an Adtech company founded in the States in 2015, they develop next-generation audience targeting products in a fast-changing AdTech landscape. This role will help shape our product strategy and partnerships to deliver durable value for clients and the platform.
What You Will Do
- Own and drive the product strategy for (1) new feature development for business-as-usual (BAU) products and (2) net-new product initiatives
- Lead end-to-end project management and product development, including KPI monitoring, identifying optimization opportunities, and iterating to maximize business value and platform adoption
- Partner with Business, Marketing & Tech to translate business goals, capabilities, market trends, and platform/client needs into clear product strategies
- Define a clear product vision, strategy, and roadmap, and prioritize what to build now, later, or never
- Conduct end-user research to shape user stories and determine the Minimum Viable Product (MVP)
- Act as the subject-matter point of contact for stakeholders on new products and features
- Build feedback loops to drive continuous improvement
- Stay on top of global AdTech trends and developments, and assess potential impacts and opportunities
What You Will Need
- 5+ years’ PM experience (AdTech/MarTech or similar data-driven ad platforms preferred).
- Experience owning both product improvements and greenfield product launches end-to-end.
- Strong cross-functional collaboration with Business, Marketing, and Engineering.
- Metrics-driven; skilled at building feedback loops for continuous improvement.
- Familiarity with the AdTech ecosystem (DSP/SSP/DMP, data providers, targeting, programmatic) is a plus.
- Able to track market trends and translate them into product impact and opportunities.
- Strong stakeholder management; acts as SME and primary product contact.
- Fluent English required.