Business Head

About the Role

Our client  is looking for a Business   Head to
own and scale the business as an independent P&L. This is a

business-building mandate — the
person will be expected to define where the category goes over and drive it
there across

product, pricing, sourcing,
marketing, and channel, much the way a category leader in any BCM business
(tiles,

sanitaryware, plywood, etc.) would
be expected to build scale, not just manage an existing line.

Key Responsibilities

1. Category Ownership & P&L

• Own the category as a business
unit — revenue, margin, market share and growth targets

• Build and execute category
strategy with clear sub-segment plans

• Operate with high ownership —
capable of running the business independently with minimal hand-holding, while

keeping leadership aligned through
structured reviews

2. Strategic Growth Planning

• Diagnose product/portfolio gaps in
the current range and identify white-space/adjacencies for

expansion

• Build the strategic narrative for
how the category scales from its current size to a significantly larger one —

including entry into new
sub-segments, channels or customer types

• Track competitive landscape,
market trends and customer insights to continuously refine category direction

3. Product Development & NPI

• Drive new product introduction
(NPI) — from identifying the gap, to briefing design/R&D, to
commercialization

and launch

• Own product lifecycle management
and ensure a healthy "new product vitality" ratio (% of revenue from
recently

launched products)

• Work cross-functionally with
design, engineering and quality to keep the pipeline ahead of market needs

4. Pricing & Margin Management

• Own pricing architecture and
costing strategy for the category

• Drive margin optimization while
balancing competitiveness and channel profitability

• Build business cases for new
launches with clear ROI and margin math

5. Sourcing & Supply

• Work with sourcing/procurement to
evaluate vendor and manufacturing options for the SKUs

• Balance cost, quality and
lead-time trade-offs in sourcing decisions to support category growth plans

6. Marketing & Go-to-Market

• Define GTM strategy for new
launches — channel sequencing, pilot markets, scale-up plan

• Own marketing collateral and
category positioning — catalogues, brochures, POS/display material, product

presentations

• Build channel-specific strategies
across trade, retail, OEM/institutional and project business as relevant

7. Team & Stakeholder Leadership

• Lead and train the extended
sales/channel team on new product knowledge and positioning

• Represent the category at
exhibitions, trade shows and key customer/channel forums

• Report category performance,
market analysis and strategic updates to senior leadership

Candidate Profile

• 15–20 years of experience in
Building & Construction Materials, with at least a meaningful chunk in a

category/product management or
business-head role owning P&L for a defined category

candidates with deep exposure to an
adjacent BCM category

and a credible plan to ramp up in
door hardware will also be considered

• Demonstrated track record of
scaling a category from small to large — e.g., taking a sub-segment or new
category

from early stage to a sizeable,
established revenue line (double-digit CAGR track record preferred)

• Proven experience across the full
stack: product/NPI, pricing & costing, sourcing, marketing, and GTM/channel

strategy — not just one function

• Experience introducing new
products/adjacencies and successfully launching them across multiple
branches/regions

in a short timeframe

• Comfortable operating with high
autonomy — has run a category or business unit independently, not just executed

someone else's plan

• MBA/PGDM in Marketing or related
field preferred; engineering background is a plus given the technical nature

Requirements

In addition to the above, the Head – Product Management
& Strategy personally drives the following for this category:

• GTM strategy and go-to-market planning for new launches

• Technology benchmarking and emerging product
identification

• Pilot launches and proof-of-concept validation

• Channel readiness and partner enablement

• Training and adoption programs for internal teams and
channel partners

• Brand positioning in new and premium segments