Job Summary
The CRM Head will lead and manage the Customer Relationship Management (CRM) function for real estate projects, ensuring high standards of customer service, smooth post-sales operations, and strong client satisfaction. The role involves overseeing customer lifecycle management from booking to possession and handover, grievance redressal, documentation, and coordination with internal departments.
Key Responsibilities
Customer Relationship Management
Lead end-to-end CRM operations for residential/commercial real estate projects
Manage customer lifecycle from booking, agreement, possession to handover
Ensure high customer satisfaction and retention
Post-Sales Operations
Handle post-sales processes including documentation, agreements, allotments, and registrations
Coordinate possession and handover processes
Manage customer queries, escalations, and grievances efficiently
Team Leadership
Lead, train, and manage CRM and customer support teams
Define SOPs, workflows, and service standards
Monitor team performance and productivity
Process & System Management
Implement and manage CRM systems/software
Ensure accurate customer data management
Develop structured communication processes
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