Senior Manager - Health Information
& Communication Manager

Core Responsibilities

1.     Patient Education & Health
Information Systems

○      Design, validate and standardise
multilingual patient education resources across diagnosis, treatment,
survivorship, disability and palliative care.

○      Ensure all content is medically vetted, ethically sound,
low-literacy friendly and suitable for high-stress settings.

○      Enable patient navigators, social workers and educators with
structured toolkits, FAQs and counselling aids.

2.     Advocacy & Policy Communication

○      Translate clinical, programmatic and lived-experience
insights into clear advocacy briefs, policy explainers and patient-rights
communication.

○      Align CanKids’ advocacy language with national health
priorities and global childhood cancer frameworks.

○      Support leadership with technically sound, evidence-based
communication for consultations and submissions.

3.     Public Awareness & Health
Communication

○      Conceptualise
and support public awareness campaigns

○      Guide the scientific accuracy and
ethical framing of public awareness campaigns.

○      Ensure storytelling balances emotional resonance with
factual integrity and dignity.

○      Collaborate with design and digital teams to adapt health
content for diverse platforms.

Requirements

1.     Training & State-Level Capacity
Building

○      Design and institutionalise structured training for Health
Information & Communication Officers across State Coordination Centres.

○      Develop training curricula, scripts and refresher modules to
ensure consistent and ethical communication.

○      Lead induction and periodic refresher training using
scenario-based learning.

2.     Health Helplines & Information
Response Systems

○      Provide technical oversight for all health-information
helplines.

○      Develop SOPs, triage frameworks, escalation pathways and
approved response scripts.

○      Train teams in empathetic listening, distress management and
scope boundaries.

○      Analyse helpline trends to inform education and advocacy
priorities.

3.     Content Quality, Ethics &
Governance

○      Act as custodian for accuracy, ethics and consistency of all
health-related content.

○      Coordinate medical validation and periodic updates.

○      Maintain content repositories, approvals and version
control.

○      Support fact-checking and content
review for:

i.       Annual and impact reports

ii.     Donor and CSR communication

iii.   Case studies or Testimonials

iv.   External publications and
presentations

7. Internal Enablement & Collaboration

○      Enable CEPAA and program
teams with:

■      Health communication frameworks

■      Ethical storytelling guidance

○      Support hospitals, CHSUs and
Samanvay Kendras in contextual adaptation of approved materials