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Lead Generation Executive

icon building Company : Scaleupally
icon briefcase Job Type : Full Time

Number of Applicants

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Job Description - Lead Generation Executive

1. Lead Generation & Outreach

● Identify and generate leads through platforms such as Upwork, Fiverr,
LinkedIn, and email marketing campaigns.


● Conduct market research and prospect identification aligned with business
goals.



2. Lead Management & Nurturing


● Own the complete lifecycle of leads generated via platforms like Upwork
and Fiverr, including timely responses, consistent follow -ups, engagement,
and qualification.


● Ensure no lead is missed, delayed, or left without proper follow -up.


● Nurture and qualify leads before handing them over to the Sales team for
closure.



3. Platform Management (Upwork & Fiverr)


● Manage bidding, proposal writing, and catalog/service listings on
freelance platforms.


● Create, maintain, and optimize profiles to improve visibility and lead
conversion.



4. CRM & Reporting


● Maintain accurate and up -to -date records of leads, interactions, and
progress in CRM systems and internal trackers.


● Track performance metrics and regularly update reports for better
decision -making.



5. Collaboration & Process Alignment


● Work closely with the Sales team to ensure smooth lead handover and
alignment on requirements.


● Continuously suggest improvements in lead generation and nurturing
strategies.


Requirements

● Familiarity with CRM. 
● 1 -3 years of experience in B2B lead generation for IT services (Software Development and
Data Analytics).


Benefits

● Working hours : 10:00 AM – 7:00 PM

● Working days : 5 days a week (plus 1st & 3rd Saturdays working)

● Medical Insurance coverage for employees.

● Provident Fund (PF) facility.

● Quarterly parties and yearly outings/trips for team bonding.

● Regular check -ins with leadership for growth and feedback.

● Recognition awards to celebrate high performance.

● Fun activities and team engagement sessions throughout the year.

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