Microsoft Alliance Lead

About the role

Genzeon has established a dedicated Microsoft Practice and is investing in deepening its strategic partnership with Microsoft. We are
seeking an Associate Director of Microsoft Alliance & Partnerships to own and grow the alliance end to end.

The Alliance Associate Director is responsible for
maximizing the value of Genzeon's relationship with Microsoft — driving joint
go-to-market and co-sell, achieving and maintaining Microsoft Designations and
Specializations, growing Azure consumption, managing the full operational backbone
of the partnership (Partner Center, incentives, tagging, referrals), and
building Genzeon's presence on the Microsoft commercial marketplace. Success is
measured in partnership status, co-sell pipeline and wins, ACR growth, and the
investments and incentives unlocked from Microsoft.

Key responsibilities

Go-to-market & co-sell

• Define
  and drive joint go-to-market (GTM) initiatives with Microsoft,
  aligning Genzeon's offerings to Microsoft's priorities and solution areas.
  
• Own
  the co-sell motion end to end — build and maintain the co-sell
  solution portfolio, register co-sell-ready offers, manage IP-co-sell and
  services co-sell, and drive deal referrals in both directions with
  Microsoft sellers.
  
• Partner
  with internal account teams to help close deals by connecting them
  with the right Microsoft sellers and orchestrating joint pursuit activities
  including Account planning sessions.
  

Designations, Specializations & ACR

• Own
  the roadmap to achieve and maintain Microsoft Solutions Partner
  Designations and Specializations, managing partner points,
  performance, skilling, and audit readiness.
  
• Drive
  Azure Consumed Revenue (ACR) growth across customers and engagements,
  tracking consumption and partnering with practice teams to accelerate it.
  

Relationship management

• Build
  and manage relationships with key Microsoft stakeholders, including
  the Partner Development Manager (PDM), co-sell/partner sales teams,
  and relevant business-group and field contacts.
  
• Develop
  and maintain the annual partner business plan with Microsoft and
  run a regular partnership cadence and business reviews.
  

Partnership operations & incentives

• Manage
  all partner tagging and attribution — PAL (Partner Admin Link),
  CPOR (Claiming Partner of Record), and DPOR (Digital Partner of Record) — to ensure Genzeon is correctly credited for influence and consumption.
  
• Own Partner
  Center and Supplier/partner portal administration and hygiene
  (memberships, users, competencies, compliance).
  
• Track
  and maximize Microsoft incentives, investments, and funding —
  ensuring Genzeon is tapping every available program (incentives/rebates,
  MDF/co-op marketing funds, activity-based and consumption-based
  investments, ECIF and similar deployment/POC funds).
  
• Manage deal referrals, referral pipeline hygiene, and reporting.
  

Marketplace

• Prepare
  and own the Microsoft commercial marketplace solutions roadmap,
  working with internal practice teams to identify and shape offers.
  
• Own publishing
  of offers on the Microsoft marketplace, including professional
  services offers and SaaS transactable offers, and manage their
  lifecycle, private offers, and go-to-market on marketplace.
  

Enablement & reporting

• Enable
  internal sales and account teams on how to engage Microsoft, use
  co-sell, and leverage partnership benefits.
  
• Maintain
  a partnership scorecard and report on alliance KPIs — co-sell
  pipeline and wins, ACR, designation/specialization status, incentives
  earned, and marketplace performance — to Genzeon leadership.
  
• Ensure
  ongoing compliance with the Microsoft Partner Agreement and program
  requirements.
  

Requirements

Highly desirable

• Existing
  relationships within Microsoft's partner and field organization.
  
• Experience
  taking co-sell-ready and marketplace offers to market, including
  transactable SaaS.
  
• Familiarity
  with Azure, Azure AI, and ideally healthcare.
  
• Experience
  supporting Specialization audits and designation attainment.