Activate JobCopilot
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Paid Search Campaign Manager based in India.
This role sits at the core of a high-performing performance marketing team, responsible for driving growth across paid search channels in a fast-moving digital environment. You will manage and optimize large-scale PPC campaigns across platforms such as Google Ads and Microsoft Ads, with a strong focus on measurable business impact.
The position blends strategic ownership with hands-on execution, requiring someone who can independently lead campaigns while contributing to broader growth strategies.
You will work in a data-driven environment where insights, testing, and experimentation directly shape campaign performance.
The role involves close collaboration with cross-functional teams including product, data, engineering, and finance to align performance goals and execution.
You will also contribute to scaling best practices, improving efficiencies, and identifying new growth opportunities across key verticals.
Overall, this is a high-ownership role suited for a performance marketer who thrives in a dynamic, results-oriented environment.
Accountabilities:
- Plan, execute, and optimize paid search campaigns across Google Ads, Microsoft Ads, and other relevant platforms
- Take full ownership of channel performance, ensuring delivery against business targets and explaining performance variances to stakeholders
- Develop and implement PPC strategies including keyword planning, audience targeting, campaign structure, and bidding approaches
- Define and execute both short-term tactical improvements and long-term growth strategies across assigned verticals
- Build and manage a structured testing roadmap, scaling successful experiments across campaigns and teams
- Use data-driven insights to identify optimization opportunities and improve overall campaign performance
- Collaborate with cross-functional teams including Business Development, Product, Data, Engineering, Compliance, and Finance
- Stay updated on PPC trends, search engine algorithm changes, and industry best practices
- Provide guidance to team members on campaign strategy, execution, and optimization approaches
- Drive innovation by challenging existing practices and introducing new performance marketing ideas
Requirements:
- 3+ years of hands-on experience in PPC/SEM, specifically managing Google Ads and Microsoft Ads campaigns
- Strong expertise in Google Ads, including smart bidding strategies, campaign structuring, and optimization techniques
- Proven experience managing large-scale paid search accounts with ownership of performance outcomes
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies
- Experience using analytics tools such as Google Analytics and internal reporting dashboards
- Familiarity with competitive intelligence tools such as SEMrush, Adthena, or similar platforms
- High proficiency in Excel for data analysis and reporting
- Strong communication and storytelling skills for stakeholder reporting and alignment
- Highly motivated, detail-oriented, and able to manage multiple priorities in a fast-paced environment
- Strong collaboration skills and ability to work effectively across diverse teams
- Bachelor’s degree required
Benefits:
- Monthly wellness reimbursement to support physical and mental well-being
- Monthly commuting reimbursement program
- Paid maternity and paternity leave
- One long weekend every month (3rd Friday off)
- Opportunity to work in a high-growth, performance-driven digital marketing environment
- Exposure to large-scale paid search accounts and advanced marketing technologies
- Collaborative and cross-functional team culture.
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