Product Manager - Prohance HP

Job Title:

Product Manager - Prohance HP

Business Unit:

 CHC

Location:

Mumbai

At Sun Pharma, we commit to helping you “Create your own sunshine”— by fostering an environment where you grow at every step, take charge of your journey and thrive in a supportive community.

Are You Ready to Create Your Own Sunshine?

As you enter the Sun Pharma world, you’ll find yourself becoming ‘Better every day’ through continuous progress. Exhibit self-drive as you ‘Take charge’ and lead with confidence. Additionally, demonstrate a collaborative spirit, knowing that we ‘Thrive together’ and support each other’s journeys.”

JOB SUMMARY:

As a Product Manager within the Nutrition Division, you will be part of an exciting, high-growth space operating at the intersection of consumer health and pharmaceuticals (OTC/OTx). This role offers the opportunity to work on innovative brands and drive impact in a dynamic and evolving market.

The role encompasses marketing and sales in collaboration with commercial management, headquarters (product brand planning), sales management, market access management, medical management, registration colleagues, communication agencies, and market advice groups. They also manage the Product Life Cycle (PLC) of Brands.

 YOUR TASKS AND RESPONSIBILITIES:

Development, collaboration, implementation, & accountability for strategic and operational plans which optimize profitability, market share, and revenue growth for a brand portfolio in the short and long term. Applicant to lead various assignments to help the BU meet overall BU business goals

• Development of marketing and promotional plans for products to support the end consumer’s need


• Monitor business performance and support the portfolio with the help of regular tracking


• Market intelligence through primary research and customer connect.


• Leverage market research insights from a marketing perspective to inform brand strategy, positioning, and campaign effectiveness.


• Writing and executing strategic business and marketing plans in collaboration with important prescribers, opinion leaders, round tables, and other advisory groups


• Design and execute direct-to-patient/consumer (D2C) initiatives to drive awareness, engagement, and adoption.


• Joint financial responsibility for budgets (advertising and promotion, conferences and symposia, sales brochures and other product documentation, website content, literature), as well as analysis of budget income and costs;


• Initiating and coordinating marketing activities and projects


• Presentation to staff and training field staff for the same


• Visiting national and international congresses, hospitals, and key opinion leaders (KOLs);


• Collaboration with internal & external media to ensure the proper execution of strategies

Job Requirements

Educational Qualification

B. Pharm / M. Pharm & MBA

Experience

Above 3 years previous work experience.

Skills required include:

• Design and execute comprehensive, data-driven marketing strategies and annual operating plans (AOP) to maximize market share, revenue, and profitability for the assigned nutrition portfolios. 


• Demonstrable success in marketing or sales;


• Strategic insight;


• Effective networking skills and planning ability;


• Creativity and persuasiveness;


• Analytical and conceptual strength;


• A strong and inspiring personality;


• Self-starting and entrepreneurial.

 Your Success Matters to Us

At Sun Pharma, your success and well-being are our top priorities! We provide robust benefits and opportunities to foster personal and professional growth. Join us at Sun Pharma, where every day is an opportunity to grow, collaborate, and make a lasting impact. Let’s create a brighter future together!

Disclaimer: The preceding job description has been designed to indicate the general nature and level of work performed by employee within this classification.  It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees as assigned to this job.  Nothing herein shall preclude the employer from changing these duties from time to time and assigning comparable duties or other duties commensurate with the experience and background of incumbent(s).