The Marketing Copywriter will be responsible for creating persuasive and engaging copy for various marketing channels, including websites, email campaigns, social media, advertisements, and promotional materials. This role requires a blend of creativity, strategic thinking, and a strong understanding of marketing principles to effectively communicate our brand message and drive conversions.
What's For The Candidate:
Competitive salary based on experience.
Flexible working hours and remote work options.
Opportunities for professional development and continuous learning.
A creative and supportive work environment.
KEY RESPONSIBILITIES:
Content Creation: Write clear, engaging, and persuasive marketing copy for various platforms, ensuring alignment with brand guidelines and marketing objectives.
Campaign Development: Collaborate with the marketing team to develop creative concepts and strategies for campaigns, contributing original ideas and innovative approaches.
Audience Research: Conduct research to understand target audiences, market trends, and competitor messaging to inform copywriting and marketing strategies.
Editing and Proofreading: Review and edit copy for grammar, style, and accuracy, ensuring high-quality content that meets brand standards.
Performance Analysis: Monitor and analyze the performance of marketing campaigns, gathering insights to refine messaging and improve effectiveness.
Collaboration: Work closely with designers, product teams, and other stakeholders to ensure cohesive messaging and branding across all marketing materials
Requirements:
Bachelor's Degree in Marketing, Communications, English, or a related field (or equivalent experience).
2+ years of experience in copywriting or content creation, preferably in a marketing or advertising environment.
Strong writing, editing, and storytelling skills with a portfolio showcasing relevant work.
Basic understanding of digital marketing principles and content strategies.
Ability to work collaboratively in a team environment and manage multiple projects simultaneously.
Job Location: Remote/Hybrid/In-Office
Note:To accomplish our vision, our Flagship Event'IAC VISION 2030' would provide employment and career opportunities for millions of job-ready interns, freshers and professionals in our Industry Academia Community (IAC).
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