WGZ - Brand Manager

Requirements

• Develop and execute brand strategies aligned with business objectives.
  


• Manage the overall social media and digital brand presence.
  


• Plan monthly content calendars and campaign strategies.
  


• Coordinate with content writers, graphic designers, video editors, and social media executives.
  


• Develop creative campaigns for brand awareness and engagement.
  


• Monitor brand performance across digital platforms.
  


• Analyze engagement, reach, traffic, leads, and other performance metrics.
  


• Ensure consistency in brand voice, messaging, and visual identity.
  


• Conduct competitor and market research.
  


• Identify current social media and content trends.
  


• Manage paid and organic social media campaigns in coordination with the performance team.
  


• Prepare monthly brand performance reports.
  


• Manage internal and external stakeholders.
  


• Support lead generation and business growth through strategic brand initiatives.
  

• Brand Management
  


• Social Media Strategy
  


• Content Strategy
  


• Campaign Planning
  


• Market Research
  


• Competitor Analysis
  


• Digital Marketing
  


• Analytics & Reporting
  


• Excellent communication and creative thinking