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Zoho CRM Executive

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Job Description - Zoho CRM Executive

The Zoho CRM Executive will be responsible for managing, maintaining, and
improving the company’s CRM system using Zoho
CRM
. The role includes dealer/distributor data management, sales pipeline
tracking, automation support, lead allocation, customer follow -up monitoring,
dashboard preparation, and ensuring proper CRM usage across sales teams.

The candidate will work closely with ASMs, sales teams, marketing, service,
and management to improve sales visibility, dealer engagement, customer
experience, and reporting accuracy.


Key Responsibilities

CRM Operations

  • Manage
    daily operations of Zoho CRM platform

  • Create
    and maintain dealer, distributor, retailer, and customer databases

  • Ensure
    data accuracy, duplicate removal, and CRM hygiene

  • Monitor
    lead flow and proper lead assignment

  • Track
    sales pipeline and follow -up activities

  • Ensure
    timely closure of leads and opportunities

Sales Team Coordination

  • Coordinate
    with ASMs, RSMs, and sales teams for CRM updates

  • Ensure
    field sales teams regularly update visits, orders, and follow -ups

  • Track
    productivity of sales employees through CRM

  • Support
    onboarding and training of sales teams on CRM usage

Lead Management

  • Monitor
    inbound leads from website, digital marketing, toll -free numbers, and
    campaigns

  • Allocate
    leads to concerned sales persons or dealers

  • Track
    TAT (Turnaround Time) for lead response

  • Prepare
    lead conversion analysis reports

Dashboard & Reporting

  • Prepare
    daily, weekly, and monthly MIS reports

  • Create
    sales dashboards and KPI trackers

  • Analyze
    lead conversion, sales funnel, dealer productivity, and customer
    engagement

  • Present
    reports to management

Automation & Process Improvement

  • Support
    CRM workflow automation and process optimization

  • Coordinate
    with Zoho vendors/developers for customization

  • Improve
    SOP implementation through CRM

  • Suggest
    improvements for better user adoption and reporting

Customer & Dealer Engagement

  • Maintain
    dealer communication records

  • Track
    complaints and resolution status

  • Support
    loyalty, retention, and engagement programs

  • Ensure
    customer database segmentation for marketing campaigns


Key KPIs

  • CRM
    data accuracy %

  • Lead
    response TAT

  • Lead
    conversion ratio

  • CRM
    adoption rate by sales team

  • Daily
    activity reporting compliance

  • Dealer
    engagement tracking

  • Dashboard
    accuracy and reporting timeliness


Required Skills

  • Strong
    knowledge of Zoho CRM

  • Excel
    and MIS reporting skills

  • CRM
    dashboard preparation

  • Sales
    coordination capability

  • Data
    analysis and reporting

  • Communication
    and follow -up skills

  • Process -oriented
    mindset

  • Understanding
    of sales and distribution systems


Preferred Qualifications

  • Graduate
    / MBA preferred

  • Certification
    in CRM or sales operations is an advantage

  • Experience
    in solar, FMCG, consumer durable, electrical, or distribution business
    preferred


Experience Requirement

  • 2–5
    years experience in CRM operations or sales coordination

  • Experience
    handling dealer/distributor networks preferred



Requirements

Required Skills

  • Strong
    knowledge of Zoho CRM

  • Excel
    and MIS reporting skills

  • CRM
    dashboard preparation

  • Sales
    coordination capability

  • Data
    analysis and reporting

  • Communication
    and follow -up skills

  • Process -oriented
    mindset



Benefits

What we offer?

 

1.     Freedom
: We allow you freedom to “follow your passion”

2.     Opportunity
to work with India’s fastest growing SMB Company

3.     Regular
Training of Professional Skills such as Leadership, Problem Solving and Product
offerings.

4.     Multifold
chances increase to build the career in Solar Energy Sector

5.     Exponential
Growth in Salary and other remuneration

6.     Great
learning curve and hand on experience with leadership team about solar in
future



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