Position Title: SEO Executive / Intern
Reporting To: Assistant Manager â Marketing
Location: Head Office, Kolkata
Employment Type: Full-time (Trainee / Entry-Level)
Role Overview
We are looking for a driven and curious SEO Executive / Intern to join our Marketing team and contribute directly to organic growth across our B2B industrial safety websites. This role will support and execute core SEO activities including keyword research, on-page optimization, off-page link building, technical audits, and performance reporting.
This is an entry-level opportunity ideal for a fresh graduate looking to build a focused career in SEO and Digital Marketing. The ideal candidate will be trained on live, internationally visible websites and will work closely with the content and growth team to drive measurable improvements in organic traffic, keyword rankings and domain authority.
Key Responsibilities
Off-Page SEO & Link Building
â¢Execute off-page SEO activities including link building, directory submissions and outreach
â¢Identify high-quality backlink opportunities to improve domain authority
â¢Track and monitor the backlink profile of our websites
Keyword Research & Competitor Analysis
â¢Conduct keyword research to identify ranking opportunities for product and category pages
â¢Perform competitor analysis to surface content gaps and untapped keyword territory
â¢Map keywords to the right pages based on search intent
On-Page SEO
â¢Assist in implementing on-page SEO: meta titles, meta descriptions, heading hierarchy, internal linking
â¢Optimize existing content for target keywords in coordination with the content team
â¢Ensure SEO best practices are followed across all new and updated pages
Technical SEO & Website Audit
â¢Perform regular website audits to identify crawl errors, indexing issues and site health problems
â¢Identify and flag technical SEO opportunities to the team
â¢Stay updated with Google algorithm changes and apply learning proactively
Reporting
â¢Prepare simple, clear SEO performance reports covering rankings, organic traffic, and key metrics
â¢Track progress against SEO goals on a weekly basis
â¢Maintain clean, updated records of all SEO tasks and outcomes
Team Collaboration
â¢Work closely with the content and growth team on ongoing SEO campaigns
â¢Coordinate with the website team for technical implementations
â¢Contribute to team discussions on SEO strategy and growth opportunities
Requirements
Experience & Education
â¢Experience: 0â1 year; fresh graduates welcome
â¢Education: Graduate (any stream)
â¢Exposure to SEO tools, personal blogs or any digital project is a strong plus
Technical Skills
â¢Basic knowledge of SEO concepts: on-page, off-page and technical SEO
â¢Familiarity with Google Search Console and Google Analytic (training will be provided)
â¢Exposure to tools like Semrush, Ahrefs or Ubersuggest (basic level is fine)
â¢Basic understanding of WordPress CMS
â¢Comfortable using AI tools for research and content assistance.
Functional Skills
â¢Good written and verbal communication skills in English
â¢Strong analytical mindset and problem-solving attitude
â¢Ability to manage multiple tasks and meet deadlines
â¢Eagerness to learn and grow in a fast-paced, result-oriented environment.
Good to Have
â¢Basic understanding of HTML: meta tags, heading tags, URL structure
â¢Knowledge of GEO (Generative Engine Optimization) and AI-driven search trends
â¢Interest in B2B / Industrial / Manufacturing domains
â¢A personal blog, website or any SEO side project you have worked on.
Benefits
â¢Industry-best salary and performance-based rewards
â¢Hands-on experience on live international B2B websites reaching 65+ countries
â¢Exposure to technical SEO, content SEO, GEO, AIO and growth strategy
â¢Direct mentorship from experienced SEO and Digital Marketing professionals
â¢Opportunity to learn International SEO
â¢Performance-based growth opportunities within the company
â¢Flexible leave policy
â¢WFH and out-of-office opportunities based on requirement and performance
â¢High ownership, performance-driven work culture
Opportunity to manage a critical function in a growing organization.
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