Sales Channel Lead

Sales Channel Lead

Location: Dublin Office
Full-Time – Permanent

The Role

We’re looking for a commercially driven Sales Channel Lead to manage the development, optimisation, and performance of our sales channels across both traditional energy products (electricity and gas) and innovative low-carbon solutions such as heat pumps, EV charging, and solar PV.

This is a high-impact role responsible for driving revenue growth, scaling customer acquisition, and ensuring our channel strategy supports both commercial success and sustainability ambitions. You’ll work cross-functionally to unlock new routes to market, enhance channel performance, and keep our offering competitive in a fast-evolving energy landscape.

What you’ll be doing:

• Deliver the sales strategy across energy and low-carbon services through detailed planning and performance management
• Manage and optimise all sales channel activities, influencing forecasting and pipeline accuracy
• Build and maintain strong partnerships across Local Heroes, UK, and direct/indirect sales channels
• Drive installation demand through key channels, ensuring optimal utilisation of capacity
• Identify and develop new routes to market to support future growth and channel expansion
• Collaborate with the Insights Team to shape an integrated lead generation and management strategy
• Establish, document, and ensure compliance of all sales processes and procedures
• Build robust sales pipelines and enhance communication platforms
• Identify opportunities to innovate and maximise digital channel performance
• Monitor market trends, track performance, and proactively adapt strategy to maintain competitiveness
• Evaluate and implement the most effective delivery channels for new products, including Smart and Sustainability initiatives

✅ Skills & Experience:

• Prior experience in sales management within an omni-channel environment
• Strong commercial acumen with excellent analytical capability
• Proven track record of developing channel strategies to deliver optimal commercial outcomes
• Agile mindset with the ability to adapt quickly in a fast-paced environment
• Structured and organised approach, with the ability to clearly document and communicate insights
• Strong collaboration and stakeholder management skills
• Excellent problem-solving ability, balancing volume growth with margin performance