Internship Program - Marketing Track

Step into the innovative world of LG Electronics. As a global leader in technology, LG Electronics is dedicated to creating innovative solutions for a better life. Our brand promise, 'Life's Good', embodies our commitment to ensuring a happier, better life for all. 
 
With a rich history spanning over six decades and a global presence of more than 100 subsidiaries, we operate on a truly global scale. Since our establishment in 1958, our dedication to enhancing lives worldwide through innovative products has remained unwavering. Our business domains include Home Appliance & Air Solution, Home Entertainment, Vehicle Components Solutions, and Business Solutions.
Our management philosophy, ""Jeong-do Management,"" embodies our commitment to high ethical standards and transparent operations. Grounded in the principles of 'Customer-Value Creation' and 'People-Oriented Management', these values shape our corporate culture, fostering creativity, diversity, and integrity. At LG, we believe in the power of collective wisdom, fostering a collaborative work environment.
 
Join us and become a part of a company that is not just about creating solutions for a better life, because at LG, Life's Good.

We are looking for passionate and curious graduates who bring energy, a learning mindset, and interest in markets, data, and product management activities within a global organization.

INTERNSHIP TRACKS – PRODUCT MARKETING

• Support market and competitor analysis to contribute to product positioning and strategic decisions


• Help develop customer personas and journey maps to improve messaging and targeting


• Analyze market trends, consumer demand patterns, and growth opportunities


• Support New Product Introduction (NPI) activities, including product materials and launch preparation

INTERNSHIP TRACKS – TRADE MARKETING

• Support the development of channel strategies and promotional calendars


• Assist in in‑store activations and help evaluate campaign effectiveness


• Monitor sell‑out data and field activities to support strong retail execution


• Contribute insights to improve store‑level and channel performance

What you must‑have

• Final‑year student or recent graduate in Economics, Marketing, Business Analytics, or related fields


• Availability for a full‑time and on site internship


• Fluent in English and Italian (spoken and written)


• Strong analytical mindset and curiosity towards data and insights


• Good Excel skills (basic formulas, data structuring, simple analyses)


• Ability to learn quickly and adapt in a dynamic environment


• Proactive, hands‑on attitude with willingness to take ownership of tasks


• Strong attention to detail and structured way of working


• Team‑oriented mindset with good communication skills


• Interest in marketing, consumer behavior, and business dynamics

Nice if you have

• Familiarity with KPIs, dashboards, or performance tracking tools


• Basic understanding of consumer insights, market analysis, or segmentation


• Interest in AI‑supported tools for data analysis or marketing insights


• International mindset and interest in multinational environments


• Korean language skills


• Previous internship, university project, or case study related to marketing or data

What you’ll gain

• Practical experience across product, trade, and digital marketing activities


• Continuous learning through mentorship and involvement in real business projects


• Exposure to cross‑functional and international teams


• A dynamic and collaborative environment where data, creativity, and ideas come together

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, gender, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any characteristic protected by applicable federal, state, or local law.