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Executive, Marketing

Penerangan Pekerjaan - Executive, Marketing

1. Platform Performance & Campaign Management

  • Plan and execute marketplace campaigns (Double Digit, Payday, Mega Sales).

  • Optimize promotions, pricing, vouchers, and bundles to drive sales.

  • Monitor sales performance, conversion rates, and campaign effectiveness.

2. E-Commerce Strategy & Growth

  • Develop and implement e-commerce growth strategies aligned with business targets.

  • Coordinate platform-led initiatives and brand collaborations.

  • Ensure compliance with marketplace policies and healthcare regulations.

3. Inventory & Operations Coordination

  • Coordinate stock planning with outlets, warehouse, and procurement teams.

  • Minimize stock-out, overstock, and order fulfillment issues.

4. Reporting & Analysis

  • Prepare weekly and monthly performance reports for management.

  • Analyze sales data and customer behavior to support decision-making.

5. Teamwork & Coordination

  • Liaise with Marketing, Finance, IT, and Operations teams.

  • Support new platform onboarding, campaigns, and ad-hoc projects.

JOB REQUIREMENT

Education:
Diploma or Degree in Marketing, Graphic Design, Mass Communication, E-Commerce, or any related field.

Knowledge and Experience:

  • At least 1–2 years of working experience in e-commerce operations, online marketing, or graphic design is preferred.

  • Familiar with e-commerce platforms such as Shopee, Lazada, and TikTok Shop, including seller tools and campaign mechanics.

  • Hands-on experience in graphic design and digital visual production for online platforms.

  • Knowledge of e-commerce metrics, customer engagement strategies, and performance optimization.

  • Experience in handling store operations: product listing, promotions, vouchers, chat management, and order fulfillment.

Skills & Competencies:

  • Strong analytical and planning skills.

  • Good communication and stakeholder management.

  • Proficient in Excel / reporting tools.

Special Skills Required:

  • Microsoft (Office).

  • Innovative.

  • Strategic.

  • Creative thinker and self-driven.

  • Active team player with strong communication skills.

Personal Attributes:

  • Result-driven, organized, and proactive.

  • Able to work under pressure during campaign periods.

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