Marketing & Client Relation Manager

JOB OBJECTIVE(S)

§  Run a
comprehensive Marketing & Client Services framework in strategic
alignment with TDL’s overall business objectives.

§  Meet the
company’s revenue aspirations through the management of existing clients and
winning new clients.

§  Build and
lead TDL’s strategic brand management/marketing initiatives, enhancing and
improving the positioning and image of the company

DUTIES & RESPONSIBILITIES

§  Identify and establish new relationships to create strategic alliances
consistent with the company’s objectives, to ensure its market share in the
industry is deepened

§  Market tailored HR and Function services to existing and prospective
clients

§  Collaborate with other departments to ensure prompt delivery of
services as agreed with the Clients.

§  Develop and maintain high client satisfaction ratings through
successful working relationships with clients.

§  Organize
marketing campaigns, adopt business strategy and pricing of services to
capture required target markets. 

§  Develop an integrated strategy to
achieve deeper market penetration in current markets and expand into new
markets

§  Responsible
for developing and implementing all aspects of the company’s brand
management, corporate communications campaigns

§  Oversee TDL’s
public relations initiatives and CSR including advertising, marketing
materials and publications.

§  Strategically network with statutory bodies and key players in the
industry

§  Manage the
company’s social media platforms.

§  Maintain the
security of all information entrusted to the staff

§  Tender periodic
reports on marketing growth and social media impact

§  Comply with the
principles and policies in the information handbook

§  Other official tasks assigned

KEY PERFORMANCE INDICATORS

§  Revenue Growth

§  Cost Reduction

§  Audit Defect Rate Compliance

§  Ensure prompt disbursement of id cards & branded items.

§  Turn-around time, Issue Resolution & Quality Rate

§  Implementation of Efficient & Effective Policies, Procedures &
Processes

§  Strategic initiatives

§  Growth in number of Digital Marketing (engagement)

§  Growth in number of Digital Marketing (followership)

§  Client satisfaction rating

Knowledge

§  All Company’s
businesses

§  Service/Product
development & management

§  Customer
Relationship Management

§  Financial
analysis and advisory

§  Microsoft suite

Skill/Competencies

§  Collaborative
and supportive style of working

§  Resourcefulness
& Resilience

§  Empathy

§  Accuracy and
attention to detail

§  Excellent time
management and organisation skills

§  Interpersonal
skills

§  IT and Computer
appreciation

§  Excellent
Communications skills (written and oral) with strong business and customer
focus

§  Reasoning and
Analytical Skills

§  People
management

§  Negotiation
skills

§  Excellent
presentation, body & sound language skills

§  Excellent
business development and relationship management experience

§  Sound
interpersonal and negotiation skills

§  Business
advisory competence relating to client industry knowledge

§  Basic portfolio
management skills