Product Analyst

Product Management:

• Product Strategy & Roadmap: Define the product vision, strategy, and roadmap for digital channels (mobile app, USSD, internet banking) and internal operational tools in alignment with business goals.
  

• Market Research: Conduct competitor analysis and market research to identify trends, customer pain points, and opportunities for innovation in the microfinance space.
  

• Backlog Ownership: Own and prioritize the product backlog, balancing business value, technical feasibility, and regulatory requirements.
  

• Performance Monitoring: Define Key Performance Indicators (KPIs) for products (e.g., adoption rates, transaction volumes, user satisfaction) and use data to drive iterative improvements.
  

• Go -to -Market Support: Collaborate with marketing and operations to launch new features, create training materials, and ensure successful adoption by both staff and customers.
  

Business Analysis:

• Requirements Elicitation: Work with stakeholders (Credit, Operations, Risk, Finance) to capture detailed functional and non -functional requirements for new features and system enhancements.
  

• Process Optimization: Analyze current workflows within the Core Banking System (CBS) and lending processes, identifying bottlenecks and recommending automated solutions.
  

• Documentation: Translate product vision into detailed user stories, Business Requirement Documents (BRDs), and Functional Specifications for the development team.
  

• Stakeholder Communication: Act as the primary liaison between business units and the technical team, ensuring clear communication and managing expectations throughout the development cycle.
  

• UAT Coordination: Define UAT test cases, coordinate testing with business users, and validate that delivered solutions meet the defined acceptance criteria.