CBS - Business Analytics Manager

This role is open for both iAspire candidates and external talents. We encourage you to refer candidates to this role

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Position Title: Business Analytics Manager

Role Opportunities: 

• Deliver data science support to the business transformation, innovation and Retail Digital Channels strategies of Consumer Business Sector


• Use analytical techniques and predictive modeling to interpret key findings from company data and leverage these insights into initiatives that will support business outcomes


• Partner with the Business Heads in driving usage, identifying opportunities to improve revenue potential and customer experience in the digital channels through the use of analytics


• Work with Program Managers in ideation, strategy, execution, tracking and continuous enhancement of strategies to drive business growth

Job Summary:

• Builds, develops, and maintains dashboards and performance metrics that support key business decisions


• Develops scoring/segmentation to improve digital channel enrollment of customers, usage and engagement


• Influences customer targeting, campaigns strategy and execution and other key stakeholders by providing data analytics thought-leadership


• Aid in the development and execution of new innovation strategies to help the sector pursue new business endeavors. Assess new partnership opportunities on a strategic and tactical level


• Provides promo forecast and insights which include relevant portfolio metrics, profit and loss targets, and identifies the appropriate customer segments to tap


• Partners with program/product managers to continuously enhance programs by doing post campaign reviews, crafting appropriate tracking reports and analyses, and operationalizing predictive models to increase response rates


• Spearheads deep dive analyses of customers to investigate business-related challenges or identify new trends and opportunities to improve KPI metrics. Converts these findings into actionable insights and presents recommendations to the business for decision making and strategic planning


• Collaborates with Risk, Finance, IT, Marketing, Sales and other cross functional team to measure P&L impact of campaigns, co-brands and existing partnerships

Qualifications:

• College graduate of any business, statistical or mathematical course


• At least 4 years of analytics experience in a financial institution preferably from a retail bank or a credit card company


• Experience in dealing with various units of the organization and customer service is an advantage


• Excellent Oral & Written Communication Skills


• Intermediate working knowledge of SAS and Microsoft Office (Word, Excel and PowerPoint)


• Experience in model-building, conducting portfolio studies using data mining techniques and statistical modeling tools is required


• Excellent analytical capabilities, ability to translate and articulate technical thoughts and ideas to a larger audience including influencing skills with peers and senior management


• Proven problem-solving skills in a financial industry setting a must

Other Details:

Unit: Consumer Business Sector | Strategic Business Analytics | Business Optimization Analytics

Rank: Junior Officer / Individual Contributor

Location: Metrobank Card Center, Ayala Makati