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Marketing Project Manager (FAM)

Job Description - Marketing Project Manager (FAM)

1. Campaign Planning & Alignment
  • Translate brand, acquisition and offer plans into one integrated FIJNaloMAX campaign calendar.
  • Gather requirements from Brand, performance, Social, Growth, CRM and Product before kickoff, and lock
    scope, owners and success metrics.

  • Ensure every campaign carries one message across paid media, social, brand, executions and activations.
  • Fold KOL activations, FIJNalo Studios content and promo drops into the campaign timeline.
 2. Timeline & Delivery Management
  • Build timelines, deliverable lists and approval paths for every campaign.
  • Negotiate deadlines with internal teams, agencies and vendors based on capacity and priority.
  • Map dependencies and choke points (creative, compliance review, procurement, tech, payments) and
    clear them before launch.

  • Follow up with owners daily until each deliverable ships on time.
 3. Stakeholder Communication & Escalation
  • Inform all stakeholders as soon as a timeline slips, with the cause, impact and recovery plan.
  • Escalate blockers to the Director, Acquisition Marketing with a recommended fix.
  • Run campaign kickoffs, status check-ins and post-launch reviews.
 4. Tools & Process
  • Select and run the project management tools and workflows best suited to the team.
  • Standardize briefs, intake forms, approval flows and launch checklists.
  • Maintain one source of truth for campaign status, owners and dates.
  • Report on-time delivery rate, slippage causes and process fixes.
Key Competencies and Skills
  • Strong planning, prioritization and deadline management across parallel campaigns.
  • Clear written and verbal communication with every level, from vendors to executives.
  • Negotiation skills to align timelines across competing priorities.
  • Working knowledge of digital marketing channels, creative production and campaign workflows.
  • Background in iGaming, entertainment, or related industries is a plus. PMP, Scrum or similar certification is a plus.
Reporting & Meeting Structure:
  • Weekly: Campaign status, upcoming deadlines, risks and blockers. Input to the Monday WOW review.
  • Monthly: Delivery review covering on-time rate, slippage causes and process fixes.
  • Quarterly: Campaign calendar and roadmap planning with Brand and Acquisition leads.


Requirements

  • 5+ years of project or campaign management in marketing, advertising agency, or digital.
  • Proven delivery of multi-channel campaigns across paid media, social, brand and on-ground
    activations.

  • Hands-on use Of project management tools such as Jira, Monday or similar.


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