Marketing Specialist

Job Title: Marketing Specialist (Remote) 

About the Client:
Is a consulting firm that helps businesses improve their marketing, technology, sales, and AI-driven processes. The team works closely with clients to support their digital presence, marketing operations, and business growth.

Overview:
A marketing specialist who works in HubSpot most of the day and runs a social calendar. They build from our copy, show us
the work before a customer sees it, and keep learning the tool without being told.

The Work:

Six lanes. Most of the day is spent inside HubSpot. Haney Strategy supplies the copy, approves every image, and keeps strategy, analysis, and client decisions. The specialist does the hands-on work in the tool.

HubSpot email campaigns

• Build marketing email campaigns in HubSpot from our copy: the template and design, the list, the schedule, and the results report.
• Set up the routing and logic behind each campaign as we specify, and assign contacts and leads to the right sales rep.

Dashboards and reports

• Build custom reports and dashboards in HubSpot. We say what a report needs to show. The specialist knows how to build it.
• Set reports up for the managers who will read them.

Hands-on HubSpot work

• Do the HubSpot work that has to be done by hand in the tool: email design and test sends, saved views, record layouts, and checks on forms and pages.
• Run contact and record imports: prepare the file, map the columns, and fix the errors.

Social

• Schedule Facebook and X posts in HubSpot from our copy, and keep the calendar.
• Make the image for each post in Gemini or ChatGPT, and queue it for our approval.
• Publish LinkedIn company page posts from our copy and our image.

Ticket desk

• Log marketing requests from a short list of client managers. For the first 30 days, we decide what happens to each one.
• After that, handle the routine ones from an approved list and pass the rest to us. Never tell a client yes or no.

Report admin

• Keep, file, and retrieve recurring reports, including search reports (SEO and AI search).
• This is administrative work. Haney Strategy does the analysis.

Qualifications:

Must have

• Two or more years with HubSpot Marketing Hub as their main tool. Has built marketing email campaigns from start to finish, and custom reports and dashboards, inside HubSpot's own screens.
• Checks their own work before anyone else sees it: the right list, the right links, and the numbers matched against the records. Nothing sloppy.
• On a live call, a client understands them the first time, without asking them to repeat.
• Writes a clear weekly update and a clear question. Short sentences, correct details, and nothing left for us to guess.
• On time for every shift and every call. Meets the deadline. Does what they said they would do, and tells us early when they cannot.
• Builds what the brief says, asks when the brief is unclear, and never sends, publishes, or switches anything on without our approval.
• Goes out and learns what is new in HubSpot and in marketing, and brings us ideas. Can name something they taught themselves in the last three months.

Important

• Scheduling Facebook and X posts from a content calendar, with an approval step before anything is scheduled.
• Publishing posts to a company page as a page admin, from supplied copy and a supplied image.
• Making a post image in Gemini or ChatGPT from a written direction, and revising it from feedback.
• Reading a workflow, and editing one as directed.
• Logging each request and keeping its status current.

Nice to have

• Knows their way around the WordPress admin. Not required.
• How email, social, search, and a website work together to bring in a lead.
• A high-level understanding of what the reports show. No analysis is asked.
• B2B commercial services such as security, fire protection, or the trades.

Schedule: Night Shift

Setup: Remote

Why Join STAFFVIRTUAL?

• Competitive compensation and benefits package
  • HMO Day 1 + FREE dependent coverage
  • Allowances
  • Attendance bonus
  • Paid time offs
• Company-provided work setup (laptop, monitor, accessories)
• Training, career growth, and global exposure
• A collaborative and supportive team culture

If you're a motivated, client-focused professional who's ready to grow with a company that values people and performance, we'd love to hear from you. Apply now and join our dynamic team at STAFFVIRTUAL!