Marketing Virtual Assistant

Marketing Virtual Assistant

Role Overview:

The Marketing Virtual Assistant will be responsible for
growing the company's online presence through active social media engagement,
community participation, and lead generation. This role focuses on creating
authentic, human-first interactions across multiple social media platforms
while maintaining brand visibility and engagement.

The ideal candidate is proactive, creative, and understands
social media marketing, not just content posting. The company values genuine
human interaction over AI-generated content.

Scope of Work:

• Create
  and publish social media content across:
  
• Reddit
  
• Facebook
  
• Instagram
  
• LinkedIn
  
• TikTok
  
• Launch
  and manage simple promotional campaigns.
  
• Monitor
  brand mentions and community discussions.
  
• Engage
  with users by commenting on relevant discussions and recommending company
  services where appropriate.
  
• Respond
  to comments and messages professionally.
  
• Schedule
  monthly content using social media scheduling platforms.
  
• Track
  social media analytics and campaign performance.
  
• Generate
  qualified leads through social media engagement.
  
• Collaborate
  with internal team members through Slack.
  
• Attend
  mandatory daily stand-up meetings.
  

Key Performance Indicators (KPIs):

• Increase
  followers by 5–10% per month across active channels.
  
• Maintain 3–7% engagement rate per post.
  
• Generate 5–15 qualified leads per month.
  

Qualifications:

• Experience
  in social media marketing.
  
• Strong
  understanding of Reddit marketing and community engagement.
  
• Experience
  with Facebook, Instagram, LinkedIn, and TikTok marketing.
  
• Familiarity
  with social media analytics.
  
• Understanding
  of SEO fundamentals.
  
• Excellent
  written communication skills.
  
• Able
  to create authentic, human-written content.
  
• Comfortable
  interacting with online communities.
  

Tools Required:

• Reddit
  
• Facebook
  Business Suite
  
• Instagram
  
• LinkedIn
  
• TikTok
  
• Canva
  
• Social
  media scheduling tools (Buffer, Hootsuite, or similar)
  
• Platform
  Analytics
  
• Google
  Docs
  
• Slack
  

Work Requirements:

• No
  AI-generated copy/paste content.
  
• Human-written
  posts only.
  
• Zoom
  or Meeting camera must be ON during all meetings.
  
• Stable
  high-speed internet.
  
• Professional
  appearance during meetings.
  
• Attend
  daily stand-up meetings.
  

Shift & Hours:

• Starting
  with 10 - 15 hours per week
  
• Fixed
  schedule; within UK business hours
  

Target Start Date:

• As
  soon as the right candidate is identified (estimated recruitment timeline: 1–2 weeks)
  

General Requirements (Applicable to All Roles)

• Work
  during UK business hours.
  
• Attend mandatory
  daily stand-up meetings (approximately 20–30 minutes via Slack).
  
• Camera must
  remain ON during all meetings with colleagues, clients, and
  management.
  
• Maintain
  a stable, high-speed internet connection.
  
• Present
  a professional appearance during video meetings.
  
• Avoid
  AI-generated work; prioritize authentic, human-created content and
  communication.
  
• Collaborate
  effectively with other virtual assistants and team members.