Marketing Specialist (mid/senior, Kraków or Wrocław, Poland)

Who We Are

Founded in 2017, Unit8 is a fast-growing Swiss AI and data analytics consulting and services company dedicated to solving complex problems of traditional industries like automotive, chemical, financial services, manufacturing and pharma. We work with some of the biggest organisations in Europe to solve the challenges that directly affect their business - be it operations, finance, manufacturing or R&D. Since our foundation, we have successfully delivered more than 300 projects and have grown to 140+ talented individuals across 5 office locations.

Unit8’s mission is to drive the adoption of AI and Data Science in the non-digital industries and to help accelerate their digital transformation. Among its activities, Unit8 dedicates a part of its resources and time on projects that deeply matter to us - that includes collaboration on pro-bono and “engineering for good” causes. You can learn more about what we are passionate about at and on our you can find more useful information about our business and recruiting process.

What You’ll do

In close collaboration with our Marketing Lead, you will be responsible for the creation and curation of digital marketing content. You will also be in charge of the digital distribution of our campaigns. In particular, you will:

• Execute on the digital GTM Strategy for various markets
• Create and coordinate content for our external channels (blog/Linkedin) in collaboration with our branding agency and internal contributors.
• Leverage and distribute the created content in multiple formats (including blog posts articles, website, videos, whitepapers).
• Execute end-to-end marketing campaigns, from idea to execution, and post-analysis
• Create and coordinate lead generation activites: mailing campaigns, webinars, roundtables
• Be involved in planning and execution of in-person events, both sponsored by and owned by Unit8.
• Create your own professional path with flexibility to grow into desired streams.

Are You the team member we are looking for?

In order to support the growth of our company, Unit8 is looking for a Marketing Specialist to join our team in Krakow. Key skills:

• 3+ years of content creation experience (preferably in b2b, technology environment)
• Strong Digital skills (knowledge of most common tools/ being comfortable with creating digital assets) and content creation skills (copywriting/SEO driven pieces)
• Great organisational skills: comfortable with juggling various streams at the same time
• Can do attitude, fast learner and ready to face challenges as they arise
• Experience in content marketing driven lead generation process
• Desired: experience in webinar management process
• Desired: past exposure to and interest in technology and digital transformation (AI/Machine Learning/Data science)
• Fluent Professional written English is a must
• You are eligible to register as sole trader (self-employment) in Poland

What’s In It For You

At Unit8, we don't just "turn data into value" —we empower the people who make it happen. If you are looking for a place where you can say, "I am independent and I take ownership", your next chapter starts here.

• Trust from Day One: We believe in your expertise, and trust is a core part of our culture.
• Work that Matters: You will do things that matter, and together we will facilitate the work of others.
• Passion-Led Projects: We create an environment where you can pursue your passion alongside great talent. If the future makes you excited, you belong here.
• Impact: Create your own professional path with flexibility to grow into desired streams.
• Compensation: Competitive base salary plus an annual bonus based on your and the company's performance.
• Flexibility & Growth: "Above the norm" flexibility on where/when you work, up to 10% of your time dedicated to learning and pro-bono projects.
• Well-being: 30 paid days off, private healthcare, and a Multisport card. We’re a team of enthusiasts—you'll find us doing everything from bouldering after work to running marathons across Europe together.
• Connection & Fun: Whether it’s our cross-office off-sites, online events, or a dedicated quarterly team budget for after-work activities, we make sure we stay connected.

We welcome applications from individuals of all backgrounds and experiences, and are committed to creating an inclusive environment where everyone can thrive. If you meet the qualifications and are excited about the opportunity to contribute to our team, we encourage you to apply.