Your key responsibilities will be:
Lead execution of marketing agenda ensuring alignment with Pepco brand strategy and central marketing priorities & calendar
Owner and management of local 360 marketing activities and projects to deliver business and country goals
Manage adaptation process in line with the promotional calendar, including coordination with local providers and agencies
Developing local creativity
Oversee and optimize media plans, coordinate media buying across all channels (including TV and digital), and develop local marketing campaigns
Identify local challenges and opportunities, and propose solutions based on local insight
Manage the marketing budget, including planning input, monthly actuals, and forecasts
Work with the HO to organize annual marketing research studies, report KPIs monthly and share knowledge among countries
Suppliers management: supporting Procurement in contracts, review and monitoring of suppliers's activities,KPIs
Supervise the implementation and evaluation of corporate social responsibility (CSR) initiatives
Support crisis management and media relations when needed
Lead and motivate the local Marketing Team
Skills and experience we are looking for:
Min. 10 years of experience in a similar marketing (retail experience preferred)
Master’s Degree in Marketing, Business or related field
Experience in 360 marketing (brand, trade & shopper marketing)
Strong understanding of market research and shopper/customer testing methods
Knowledge of consumer promotion regulations, advertising and media effectiveness, and graphic materials production
Familiarity with marketing tools, channels, shoppers and performance metrics
Fluency in English, both spoken and written
Proficiency in MS Office (Excel, Power Point)
Strong organizational, multitasking skills and customer-focused mindset
Team management skills
Willingness to work in a hybrid model, with a minimum of 3 days per week from the office
Willingness to work on a fixed-term contract until the end of November 2027
You are bound to like your job at Pepco because we guarantee:
Work in an international company featured on the Forbes list of the best employers in Poland and beloved by millions of consumers in Poland and Europe
A competitive salary and real opportunities for promotion - the development of our employees is the cornerstone of our strategy!
Life insurance on preferential terms, to feel secure
An extensive benefits platform offering a wide range of options - including medical care, sports cards, events, trips, shopping vouchers, and more
Discounts on purchases at Pepco stores - get your favorite products at even better prices!
Unlimited access to LinkedIn Learning (for IT - Udemy Business), giving you thousands of expert-led courses to support your professional development, build new skills, and learn at your own pace
The opportunity to improve language skills by working in an international environment.
Free psychological, legal, and financial consultations as part of our employee support program -our employees' well-being is our top priority!
Smart Lunch - meal subsidies for the company canteen, giving access to daily on-site dishes at discounted prices
Financial recognition in the form of jubilee awards, additional days off, and loyalty-based discounts for employees celebrating their work anniversaries
A social fund providing additional financial support to ensure security and assistance in various life situations
A friendly atmosphere and support from colleagues who are eager to share their expert knowledge - despite being a large organization, we’ve maintained a warm, informal atmosphere
A role within a unique organizational culture - Pepcoolture - where our mission, vision, and values are the foundation of our everyday work
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