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Content Creator

Job Description - Content Creator

At Natulim, we’re reinventing everyday cleaning products to make them more sustainable, practical, and healthier for both people and the planet.

Our flagship product is a biodegradable laundry detergent in strip format that dissolves in the washing machine, eliminating unnecessary plastic and water. We are one of the fastest-growing e-commerce brands in Spain, and we continue expanding internationally with a strong focus on creativity, performance, and brand storytelling.

We’re now looking for a Content Creator with experience creating social media content for the Romanian market, both organic and paid, with a strong focus on performance, storytelling, and continuous improvement of results.

What will you do?

  • Constant creation and filming of content (UGC and brand-style formats) for social media
  • Appearing on camera when the content requires it
  • Ideating concepts, hooks, and viral formats for both organic and paid content
  • Writing scripts and structuring short-form content pieces
  • Basic video editing (Reels, TikTok, Shorts)
  • Adapting trends to the brand universe and performance goals
  • Continuously iterating based on results (understanding what works and what doesn’t)
  • Collaborating closely with the paid ads team to test creatives
  • Participating in creative brainstormings and developing brand narratives

The profile we’re looking for:

  • Proven experience creating content for yourself or brands
  • Native romanian speaker
  • Fluent in spanish
  • Understanding of the difference between organic content and paid content
  • Ability to critically analyze your own content (understanding why it performs or not)
  • Strong communication skills on camera (naturalness > perfection)
  • Fully autonomous when it comes to filming yourself and organizing your work
  • Test & learn mindset and results-oriented approach
  • Storytelling skills
  • Deep knowledge of TikTok and Instagram
  • Ability to record content from home

We offer:

  • Access to and training in AI tools, working with cutting-edge technology such as Claude.
  • Stability in projects and real opportunities for professional growth.
  • Results-driven culture, with project tracking through KPIs and a commitment to excellence.
  • Internal and external training to support your continuous learning and development.
  • Up to 50% off Natulim products.
  • Flexibility to use your personal days off whenever you need them.
  • A young, dynamic team with a great work environment, where people and ideas truly matter.


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