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Incentive & Sales Data Analyst

Job Description - Incentive & Sales Data Analyst

Description

The Incentive & Sales Data Analyst with direct reporting line to the Head of Operations VAS.
This individual would be responsible for driving implementation of the TFG VAS business across multiple channels – Media , Insurance and Mobile including identifying key strategic partners to support growth across VAS channels and being responsible to manage VAS & Mobile incentive payments ( Mobile SPIF’s, VAS payments across multi-channels and across all TFG divisions to support accurate payment and identifying trends including data analysis to support channel decisions. The successful candidate would work closely with VAS Operations, Media , Insurance and Mobile functions. 
 



Responsibilities

Incentive Management 

  • Manage and implement VAS incentive structures and payments 
  • Analysis and reporting across Media, Insurance, and Mobile functions
  • Reconcile incentive spend with Finance

 

Sales Performance Tracking & Reporting 

  • Monitor POS and DAS performance across all channels
  • Track vs targets and report at brand, division, and store level 
  • Analyse cancellations, zero-sales stores, and underperformance 
  • Identify risk and opportunities across channel and division

 

Strategy Development & Execution 

  • Develop data-driven strategies to improve: 
  • Sales growth 
  • VAS Incentive model  
  • Support and execute campaigns across channels

 

Data Analysis & Insights 

  • Extract and analyse operational data 
  • Build and maintain dashboards and reports 
  • Provide actionable insights to support decision-making

 

Stakeholder & Operational Support 

  • Work with Operations, Finance, IT, and Business teams 
  • Support training, campaigns, and change management 
  • Communicate performance and incentive updates regularly 
  • Strong communication and presentation skills to communicate strategy and results to external and internal stakeholders. 
  • Ability to collaborate effectively across different departments and functions



 



 



Qualifications
  • Bachelor's Degree or Diploma
  • Min 5 years' experience with reporting and analysing data dashboards  
  • Strong budget and P&L skills
  • Experience with digital sales & platform technologies

 

Skills

  • Ability to analyse sales, incentive, and operational data and generate insights from report
  • Working knowledge of AI platforms – Copilot, Claude, Chat GTP, etc. 
  • Understanding ROI, cost per sale, incentive spend, and profitability 
  • Stakeholder management working across functions - Operations, Finance, Media, Insurance and Mobile  
  • Developing data-led strategies for growth and performance improvement 
  • Tracking targets vs actuals, identifying underperformance, and implementing interventions 
  • Reporting, presentations, and weekly incentive updates to business stakeholders 
  • Process improvement & problem solving 
  • Identifying inefficiencies, fraud risks, and opportunities in channel  
  • Working with dashboards, reporting tools (e.g., Power BI), and data systems 

 

Behaviours

  • Tech Savvy - leverages new technology to enhance productivity, improve problem solving, and support business growth
  • Strategic Mindset - thinks and plans strategically, focusing on the long-term goals and objectives of the organisation
  • Manages Complexity - interprets
  • Cultivates Innovation - creates an environment that fosters and nurtures a culture of creativity which drives success
  • Manages Ambiguity - adapts effectively to situations that are complex, uncertain, or lack guide

 

Preference will be given but not limited to candidates from designated groups in terms of the Employment Equity Act.

 


 



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