Sales Development Representative (Outbound & Appointment Setting)

Position: Sales Development Representative (SDR)

Type: Full-Time Remote Contractor (40 hours/week)

Schedule: US Eastern Standard Time (EST) | 7:00 AM – 3:00 PM EST

Target Location: Remote (South Africa)

Position Overview

We are seeking a personable, highly articulate Sales Development Representative (SDR) based in South Africa (3–4 years of experience) to join our team as an outbound appointment setter.

We are selling a clear, tangible offering directly to down-to-earth local business owners, studio directors, and youth program founders. We want someone with a warm, conversational, and approachable style who can build prospect lists, pick up the phone, build immediate rapport, and book introductory meetings for our founders.

If you love youth sports, grew up participating in extracurricular activities, or have experience talking to everyday small business owners, this is the perfect role for you.

Key Responsibilities

1. List Building & Lead Generation

• Prospect Identification: Research and build targeted prospect lists of local after-school programs, gymnastics clubs, swim schools, martial arts studios, dance academies, and youth sports facilities across target US markets.


• Contact Scraping & Verification: Identify decision-makers (owners, founders, general managers) and gather verified email addresses, phone numbers, and social profiles.

2. Outbound Outreach & Appointment Setting

• Multi-Channel Prospecting: Execute consistent daily outbound campaigns utilizing cold calling, personalized email outreach, and LinkedIn messaging.


• Conversational Engagement: Connect directly with local business owners, using an approachable, non-pushy sales style to explain how we help boost youth enrollment.


• Meeting Booking: Qualify interested owners and schedule introductory discovery calls directly onto our founders' calendars.

3. CRM Management & Sales Administration

• HubSpot Hygiene: Log all activity, call notes, contact updates, and scheduled meetings accurately in HubSpot CRM (or similar sales tracking system).


• Pipeline Tracking: Monitor lead status, ensure timely follow-ups on warm inquiries, and track booked meetings through to attendance.

Qualifications & Requirements

• Sales Experience: 3–4 years of outbound sales, appointment setting, or business development experience (preferably B2C sales, local business outreach, or straightforward service offerings).


• Conversational Communication: Excellent written and spoken English with a warm, humble, and friendly phone demeanor. You know how to build instant trust with local small-business owners.


• Cold Calling Comfort: Complete willingness and comfort with high-volume outbound calling, email, and social outreach.


• CRM Literacy: Hands-on experience working inside HubSpot CRM (preferred) or a similar CRM platform, with strict habits around data entry and pipeline tracking.


• Schedule Alignment: Ability to work full-time hours aligned with US Eastern Standard Time (EST) approximately from 7:00 AM to 3:00 PM EST.

Preferred (Big Pluses)

• Personal Passion: A genuine interest or personal background in youth education, sports, and activities that enrich kids and help unlock their confidence and full potential.


• Local Business Sales: Experience calling on local brick-and-mortar business owners, franchise owners, or community organizers.

This role offers significant upside for a high-performing SDR who can consistently generate qualified conversations and meetings with business owners.