Content & Brand Designer (Socials & Executive Assets)
Department: Growth & Creative Marketing
Reports To: Creative Director / Head of Marketing
Employment Type: Full-Time Independent Contractor
Location: Remote (Open to top-tier talent in South Africa)
Working Hours: U.S. Business Hours Overlap Required
Application Requirement: A portfolio showcasing social content, typography, data visualization/graphics, and presentation decks is mandatory.
We are looking for a proactive, design-driven Content & Brand Designer who understands both clean visual design and modern social media execution.
This is a versatile, startup-style role for someone who goes beyond just doing "what they are asked." You will take raw data, tight briefs, statistical insights, and brand assets, transforming them into crisp, easy-to-digest editorial graphics, social posts, and high-stakes presentation decks.
You should be a "startup generalist" at heart—someone who cares deeply about brand identity, understands modern content consumption habits (how people read, scroll, and engage on platforms like X/Twitter and LinkedIn), and is comfortable stepping in to schedule, post, and support social strategy when needed.
1. Graphic Design & Asset Creation (Decks, Data & Editorial)
Presentation Decks: Design and format polished, executive-ready pitch decks, client presentations, and internal slide decks with strong layout hierarchy, typography, and visual flow.
Data Visualization & Editorial Graphics: Turn tight briefs, percentages, complex data points, and quotes into clean, visually engaging infographics and editorial graphics.
Static Creative: Execute high-quality static assets, image overlays, and brand collateral—mastering font pairing, kerning, leading, white space, and color harmony.
Brand Guardian: Maintain total visual consistency across all creative outputs, ensuring visual identity is respected and elevated.
2. Social Strategy, Content & Execution
Platform-Native Design: Design graphics specifically tailored to how audiences consume content on modern feeds (X/Twitter, LinkedIn, Instagram)—focusing on quick readability, visual hooks, and thumb-stopping layouts.
Social Posting & Support: Help schedule and publish static content, text updates, and visual posts directly to platforms (including X/Twitter), stepping in to keep the social engine running smoothly.
Proactive Content Iteration: Stay attuned to modern social trends, identifying gaps in the content feed and proactively proposing visual ideas rather than waiting for a rigid brief.
Required Experience & Core Skills
Core Competencies (Explicit Requirement): Hands-on, professional expertise in both Graphic Design and Content Creation as primary skill sets.
Experience: 3+ years of professional experience in graphic design, content creation, or visual social media marketing.
Mandatory Portfolio: Must present a strong portfolio featuring:
Clean presentation deck design.
Editorial graphics, infographics, or data/text overlays.
Platform-native social media content (X/Twitter, LinkedIn, Instagram, etc.).
Design Fundamentals: Strong mastery of typography, layout composition, spatial awareness, color theory, and visual hierarchy.
Software Proficiency: Highly proficient in Adobe Creative Cloud (Illustrator, Photoshop, InDesign), Figma, and presentation tools (Google Slides, Keynote, PowerPoint, or Canva).
Startup Mindset: High agency and adaptability. Comfortable wearing multiple hats, working in a fast-paced environment, and going above and beyond to solve creative problems.
Communication & English: Excellent written and spoken English skills to handle text overlays, copy formatting, and internal collaboration.
Preferred Attributes & Mindset
Very High Curiosity (Non-Negotiable): An intrinsically inquisitive mindset—constantly exploring new ideas, asking thoughtful questions, and digging deeper into why things work.
Self-Sufficient Problem Solver: A resourceful self-starter who asks great questions and proactively finds solutions rather than waiting to be told what to do.
Tech Sector Knowledge & Enthusiasm: Genuine enthusiasm for technology, paired with a solid grasp of tech and tech-adjacent sectors—particularly what is happening at the frontier of innovation.
Pragmatic AI Tooling Adoption: An understanding of AI tools (or a strong willingness to adopt them) purely to work faster and smarter day-to-day (not for generating core brand assets or final imagery).
Social Growth Mechanics: An understanding of growth mechanics and performance drivers from a social media perspective.
Startup Experience: Experience working in a remote, fast-moving startup environment.
Platform Familiarity: Familiarity with social media management and scheduling tools.
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