Campaign Marketing Lead

About us

At Officeworks we make bigger things happen. Our customers, our team, and our community are our heart and soul. And if our brilliant people have taught us anything, it is that we can do all kinds of incredible things, each and every day.

Fast paced. Innovative. Inspiring. With close to 10,000 team members and a national footprint of more than 173 retail stores Australia wide – we’re focused on delivering a wide range, low price and great service. We’re about inspiring new ideas and thinking outside the box. We’re about kicking goals, having a laugh and pushing each other. We are about being rewarded and supported. We’re about teaching a customer something new and supporting the community. We’re about making a difference.

About the role

We are seeking an experienced and commercially minded Campaign Marketing Lead on a 12 Month Fixed Term contract to play a pivotal role in delivering high-impact retail marketing campaigns that drive customer engagement, sales growth and brand consistency across Australia.

Working closely with the Campaign Marketing Senior Manager, broader Marketing team, Merchandise stakeholders and agency partners, you'll help lead the delivery of a high-profile annual campaign program, ensuring campaigns are executed on time, on budget and to the highest standard.

This is an exciting opportunity for a marketing professional who thrives in a fast-paced retail environment, enjoys managing complex campaign programs and loves bringing cross-functional teams together to achieve outstanding results.

Some of what you’ll be doing:

• Lead the planning, briefing and delivery of integrated retail marketing campaigns that drive customer engagement and sales.


• Coordinate campaign timelines, assets and deliverables across internal stakeholders and external agency partners.


• Manage the Marketing Calendar, ensuring campaigns are aligned to business priorities and communicated effectively.


• Partner with Merchandise, Trade, Digital, Media, Content and Retail Media teams to deliver seamless campaign execution.


• Support campaign budgeting, reporting and process improvements to enhance efficiency and performance.


• Build strong cross-functional relationships and ensure all campaign activity meets brand, legal and compliance requirements.

About you

You are a highly organised marketing professional with strong campaign management experience and a passion for delivering quality outcomes in a retail environment.

You'll bring:

• 6+ years' experience in Retail Marketing, Campaign Marketing, Advertising, Production or a related field.


• Hands-on experience delivering large-scale campaign programs from brief through to execution.


• Strong project management skills with the ability to manage multiple deadlines and stakeholders simultaneously.


• Exceptional communication and relationship-building skills.


• A proactive, solutions-focused mindset with a strong attention to detail.


• Demonstrated ability to influence and collaborate across cross-functional teams.


• Experience working with agencies and managing campaign production processes.


• Tertiary qualifications in Marketing or a related discipline (preferred).

Our culture

If you’re searching for an organisation that’s truly committed to its people, where you can thrive in a culture of togetherness, then join Officeworks and let’s make bigger things happen – for all of us!  We celebrate our teams’ uniqueness by offering genuine team member benefits to the Officeworks family:

• We’re all about giving you the flexibility you need to keep things balanced to suit your individual needs. 


• Enjoy generous discounts across Officeworks, Geeks2U, Bunnings, Kmart, Target and the wider Wesfarmers brands.


• Access to our Officeworks benefits program for exclusive discounts and perks across entertainment, travel, lifestyle, and health.


• Our Growing Families Policy supports team members during the exciting and challenging times of expanding their family


• We prioritise safety, mental health and wellbeing, offering access to our Employee Assistance Program (EAP) as well as other ongoing programs


• OurFlexible Public Holidays Policy supports those who observe cultural or religious holidays different from the standard public holidays in Australia


• Take advantage of outstanding learning and development programs to support your career growth


• Explore fantastic career opportunities across the broader Wesfarmers Group.

At Officeworks, we operate best when our team represents the communities we serve.  We proudly commit to providing a safe and supportive work environment for our team.  We encourage applications from all candidates of all ages, cultures (including Aboriginal and Torres Strait Islander peoples), people with disabilities, and the LGBTQI+ community.