Country Visual Manager - Spain and Portugal

Role Overview:

The Country VM Manager ensures that the visual strategy is consistent and effective at all points of sale in the country. He or she is responsible for highlighting products in line with sales targets and brand identity.

Responsibilities:  

Shop presentation and compliance with VM rules:

• Ensuring an attractive visual presentation in line with Group guidelines. Ensuring that VM standards are applied consistently throughout the country.


• Adapting central directives to the realities on the ground, while respecting the brand's DNA. This includes feeding into Monday trade calls and aligning strategies.

Roll-out of commercial operations:

• Supervising the visual implementation of promotional campaigns and sales highlights.


• Working with the marketing and retail teams to maximise the impact of in-store initiatives.


• Analysing feedback from the field and suggesting areas for improvement.

Team management and development:

• Manage, coordinate and motivate the VM team.


• Identifying skills needs, organising training programmes and ensuring staff development.


• Create a team dynamic focused on performance and innovation.

Visits and management relations:

• Work closely with the Country Sales manager to ensure strategies are aligned.


• Preparing and accompanying senior management visits to shops. Highlighting VM best practices and ensuring optimum presentation of spaces.

Analysis and reporting:

• Monitor VM KPIs, draw up regular reports and share strategic recommendations.


• Use data to steer business and support VM actions.

Project and change management:

• Participating in cross-functional projects (new concepts, openings, redesigns, etc.). Assisting teams with changes to tools, concepts or processes.

HR, administrative and budgetary management:

• Manage the VM budget (travel, equipment, tools, etc.).


• Participating in recruitment, induction and annual performance reviews for the team. Ensures compliance with internal procedures.

What We're Looking For:

• At least 4 years of experience in a equivalent role.


• C1 English.


• Availability to live in Madrid.


• Availability to travel

What We Offer 

We are proud to be an equal opportunity employer, committed to creating a workplace where every colleague is valued, respected, and empowered. We celebrate the diversity of our teams and strive to ensure that all colleagues regardless of background, identity, or lived experience can thrive and contribute meaningfully.

As a part of our successful and continually evolving company, you’ll be encouraged to embrace and uphold our strategic priorities: putting people first, at the forefront of digital innovation, staying deeply attuned to our customers, and pursuing operational excellence. We are always exploring new avenues for growth, and we welcome individuals who are passionate about making a positive impact every day.

We know our employees work tirelessly to make JD Sports the success it is today and in turn, we offer them some amazing benefits:

• Hybrid Work


• Staff Discount on qualifying purchases across Group retail stores and online


• Flexible/optional benefits: restaurant ticket, transportation ticket, health insurance


• Personal development opportunities to learn and develop at work


• Continuous professional development in hard and soft skills


• And… much more!

If you are interested in this position, apply now!

Due to the high volumes of applications our opportunities attract, it takes time to review them all. If you don't hear back within two weeks of you applying, please consider your application to have been unsuccessful on this occasion. Applications that meet the skills criteria will be contacted for a 1st stage meeting with the talent team. Shortlisted candidates will then be invited to interview with the hiring manager.

Thank you again for your time.

Sobre el grupo:

Desde la creación de JD Sports en 1981, nos hemos convertido en líderes mundiales en Sports, Street & Premium Fashion. Contamos con alrededor de 65.000 personas, superando las 3400 tiendas de diversas marcas en más de 30 países. Te damos la oportunidad de desarrollar tu carrera en este grupo internacional en constante crecimiento.

Desde JD Group ofrecemos un entorno basado en la cooperación y el respeto mutuo, con un fuerte compromiso por la diversidad y la igualdad de oportunidades. Todas las personas serán consideradas sin importar su identidad de género, orientación sexual, etnia, religión, edad o grado de discapacidad. 

Nuestros procesos de selección están basados en el modelo de evaluación por competencias profesionales y valoramos la pasión, ganas de aprender y de crecer en un entorno internacional.