Product Marketing Specialist (German/English speaking - ESG) (m/w/d)

At osapiens, we are committed to empowering businesses economically while promoting human rights and establishing ecologically sustainable and responsible corporate governance as a global standard.

We support global enterprises in over 60 countries in integrating sustainability and positioning themselves for the future. To achieve this, we develop comprehensive SaaS solutions that create transparency and sustainable growth across the entire value chain, meet ESG requirements, and automate manual processes.This is an exciting opportunity to support the osapiens HUB. Our HUB is a cloud platform that offers various software solutions to help a company and value chain to be more transparent, efficient and sustainable. Our solutions automate the required activities as much as possible, allowing a company to succeed with the given resources they have and to still make an impact on their material sustainabiltiy issues. 

We are looking to hire for ESG Product Marketing Managers, to focus on either EUDR, CSDR or Due Diligence. However, given that the regulatory requirements evolve constantly and given the relevance of the topics are going to change, the role responsibilities may shift into another ESG legislation requirement

Please note: you must be speak both German and English to C2 level to be considered for this role.

• Product Positioning and Messaging:
  • Develop compelling on- and offline product positioning and messaging that resonates with our target market.
  • Craft compelling product narratives and value propositions.
  • Collaborate with the marketing team to create engaging content, including product demos, case studies, and whitepapers.
• Target Market Analysis:
  • Conduct in-depth market research to identify target market segments and their needs.
  • Develop buyer personas and understand their decision-making processes.
• Go-to-Market Strategy:
  • Develop and execute go-to-market strategies for new product launches and feature releases.
  • Coordinate with sales, marketing, and product teams to ensure a smooth launch.
• Product Launch Management:
  • Manage all aspects of product launches, including planning, execution, and post-launch evaluation.
  • Collaborate with cross-functional teams to ensure a successful launch.
• Competitive Analysis:
  • Conduct competitive analysis to identify market trends and opportunities.
  • Develop strategies to differentiate our products and services.
• Demand Generation:
  • Develop and execute demand generation programs, such as webinars, content marketing, and email campaigns.
  • Measure and analyze the effectiveness of marketing efforts.
• Customer Insights:
  • Gather customer feedback and insights to inform product development and marketing strategies.
  • Analyze customer data to identify trends and opportunities.

• Bachelor's degree in marketing, business administration, or a related field.
• 5+ years of experience in product marketing or a similar role.
• Experience and understanding of the ESG industry 
• Strong understanding of Complex SaaS products and the technology industry.
• Excellent written and verbal communication skills.
• Strong analytical and problem-solving skills.
• Ability to work effectively in a fast-paced, collaborative environment.   
• Experience with marketing automation tools and CRM systems.
• You must be native-level fluent in German and professional level in English 

• A purpose-driven mission tackling complex sustainability challenges whilst working alongside global industry pioneers 
• Room for creativity through collaborative teamwork and an open communication culture 
• Flexibility and team bonding with our hybrid work options 
• Fuel for your growth journey, both personally and professionally 
• Sustainable mobility options, promoting eco-friendly commuting solutions 
• Fun team events and outings with our global teams 
• Inspiring HQ in Mannheim with 9 global offices