Head of Sales, Middle East & Africa (MEA)

TOMRA Food is a multinational organisation and a leading provider of sensor-based sorting, peeling and integrated post-harvest solution for the food industries. Transforming global food production to maximise food safety and minimise food loss by making sure Every Resource Counts™, has been our strength for over 50 years. 

At TOMRA, we want people to innovate, show passion in their work and be responsible. We encourage the freedom to innovate and take risks that result in breakthroughs that challenge the status quo. We value passion that focuses and commits to meeting success. We believe in a responsible and safe mindset that takes care of our customers, products, and fellow employees. 

Join the resource revolution!

Lead Growth. Build Teams. Shape Markets.

TOMRA Food is seeking an experienced and strategic Sales Manager, Middle East & Africa (MEA) to lead one of our fastest-growing regions.

This is a senior commercial leadership role with responsibility for regional strategy, revenue growth, market expansion, and leadership of TOMRA Food's sales organisation across the Middle East and Africa.

The successful candidate will lead and develop a team of Area Sales Managers while driving profitable growth across multiple markets and customer segments.

This role requires both:

• Proven capital equipment (CAPEX) sales experience within industrial sectors such as food processing, sorting, automation, or industrial machinery.
• Demonstrated people management experience, including leading, coaching, and developing regional sales teams.

This position is not suitable for candidates seeking their first leadership role. Applicants must have experience in both CAPEX sales and sales team management.

As a member of the EMEA Sales Leadership Team, you will play a key role in shaping regional strategy and delivering sustainable growth across diverse markets and industries.

Key Responsibilities:

• Develop and execute the regional go-to-market strategy to maximise growth and market share.
• Lead, coach and develop a team of Area Sales Managers.
• Grow TOMRA Food's key segments, while identifying opportunities in adjacent applications and emerging markets.
• Build strategic customer relationships and secure new business opportunities.
• Manage sales performance, forecasts, pipeline health, and commercial reporting.
• Act as the senior commercial escalation point for critical customer issues.
• Represent TOMRA Food to strengthen market presence and brand visibility.
• Collaborate closely with internal departments to deliver an exceptional customer experience.
• Promote a high-performance culture focused and ensure compliance with TOMRA's standards and values.

About You:

• Degree in Engineering, Business, Management, or related, or equivalent industry experience.
• Minimum 10 years' experience in CAPEX sales within industrial processing, food processing equipment, automation, sorting technology, packaging machinery, or related sectors.
• Proven experience leading and managing sales teams in regional or international environments.
• Track record of delivering complex high-value equipment sales across multiple countries and cultures.
• Strong technical, commercial, and strategic capabilities, with the ability to translate vision into results.
• Experience working with diverse customer groups including farmers, processors, manufacturers, distributors, and industrial clients.
• Experience working with diverse customer groups and cross-functional teams in fast-paced international markets.
• Fluent English is essential; other languages such as Arabic, Turkish and French are advantageous.
• Willingness to travel approximately 100 days per year across the Middle East and Africa.

What We Offer:

You will have long-term career opportunities, with a globally renowned company and the following: 

• 25% Bonus
• Company car & fuel provided according to company car policy
• Annual Leave: Entitlement according to Turkish Labour Law based on years of service
• Long Service Recognition: In accordance with TOMRA Jubilee policy
• Health Insurance Policy Cover: Allianz personal fully covered
• Meal vouchers (for office days)
• Travel Expenses: Travel allowance for international travel according to company policy
• International and collaborative working environment. 
• Space and support to experiment with new technologies. 
• Be part of a mission to transform how we all obtain, use, and reuse the planet’s resources to enable a world without waste. 
• Inclusive company culture that values diversity, well-being, and strong camaraderie among our teammates. 
• Professional training and development: We are passionate about people and seeing them succeed. 
• We love innovation, a collaborative environment where idea sharing and thinking outside the box is encouraged. 

How to Apply:

If this sounds like you, we would love to hear from you! All applications will be managed in the strictest confidence.  

TOMRA is proud to be an Equal Opportunity Employer and provides equal employment opportunities to all employees and applicants regardless of race, colour, religion, gender, gender identity, age, national origin, disability, parental or pregnancy status, marriage and civil partnership, sexual orientation, veteran status, or any other characteristics. Reasonable accommodations will be made and will be provided as requested by candidates taking part in all aspects of the selection process.