General Manager, EMEA / UK

Nift is disrupting performance marketing, delivering millions of new customers to brands every month. We’re actively looking for a General Manager, EMEA / UK to join our Revenue team.

As the General Manager of EMEA, you will report to our global CRO and lead + execute our growth strategy. You will own all commercial development (sales) for Partners/Brands/Advertisers across EMEA. To start, you’ll personally build strong relationships with senior-level contacts and industry leaders, drive revenue, and establish a scalable process, before hiring a team and expanding the GEOs.

Our Mission

Nift’s mission is to reshape how people discover and try new brands by introducing them to new products and services through thoughtful "thank-you" gifts. Our customer-first approach ensures businesses acquire new customers efficiently while making customers feel valued and rewarded. We are a data-driven, cash-flow-positive company that has experienced 731% growth over the last three years. Now, we’re scaling to become one of the largest sources for new customer acquisition worldwide.

Backed by Spark Capital & Foundry who also invested in Slack, Snap, SeatGeek, Fitbit, Warby Parker, Wayfair and Twitter, we are poised for exponential growth and ready to demonstrate impact on a global scale. Read more about our growth here.

What you will do: 

• Drive expansion across priority EMEA markets, ensuring accelerated acquisition of demand-side & supply side partners/brands/advertisers throughout the region


• Build, nurture, and maintain direct C-suite & VP level relationships within enterprise partners, brands, advertisers, and agencies


• Develop and implement scalable go-to-market, commercial, and account development strategies to achieve business objectives


• Identify and establish strategic in-direct channels and partnerships to accelerate growth and expand market share


• Represent the company across the EMEA region, elevating brand visibility and reputation through active engagement in industry events, forums, conferences and thought leadership opportunities


• Partner cross-functionally with product, marketing, and operations teams to align on the needs of the region


• Initially this is a hands-on role. You will build upon our existing customers & partners to increase our market share yourself before hiring a regional team

What you need:

• 12+ years of post-university sales experience with a proven track record of consistently meeting or exceeding quotas


• Successful track record selling performance marketing solutions and/or ad-tech, ideally with small company or start-up exposure


• Demonstrated success establishing, building, growing customers and revenue in EMEA (experience building out EMEA for an ad-tech company is a must have)


• Results-driven, with a strong focus on outcomes, and a demonstrable proof of consistently meeting or exceeding your quota, plans, and aggressive revenue targets


• Ownership Mindset: Proactive and self-motivated; a driver, not a passenger. Takes initiative, builds from the ground up, and consistently exceeds expectations

What you get: 

• Competitive compensation, flexible remote work


• Unlimited Responsible PTO


• Great opportunity to join a growing, cash-flow-positive company while having a direct impact on Nift's revenue, growth, scale, and future success