Business Development Representative Gaming (UK)

Dexerto is looking for a dynamic and driven Business Development Representative with a genuine passion for gaming to help us uncover, develop, and convert new commercial opportunities.

This role will have a specific focus on the gaming sector, so we’re looking for someone who already understands the space — its brands, publishers, platforms, communities, creators, agencies, and commercial landscape. Whether your experience comes from digital media, advertising, publishing, gaming, esports, or the wider creator economy, you’ll need to be able to speak credibly and enthusiastically about gaming from day one.

This is a remote position, ideally suited to candidates based in the UK

About the Role

As our Business Development Representative, you’ll be at the forefront of identifying, generating, and nurturing new business opportunities, with a particular focus on brands and agencies looking to reach gaming audiences.

Working closely with the Head of Sales and our wider global commercial team, you’ll help grow Dexerto’s presence across the UK and US by building relationships with agencies, brands, gaming companies and other prospective partners.

Your mission will be to identify the right opportunities, start meaningful commercial conversations and develop relationships that can grow into long-term revenue partnerships for Dexerto.

Importantly, this isn’t a generalist sales role. We want someone who is excited by the gaming industry and wants to own and develop this area of our business development pipeline.

What We’re Looking For

We’re looking for someone with a proven background in Business Development, Sales Development or commercial lead generation, ideally within digital media, advertising, publishing, gaming, esports or the creator economy.

Gaming experience and passion are essential.

You should already have a strong understanding of the gaming ecosystem and be comfortable discussing major games, publishers, platforms, creators, communities, trends and commercial opportunities within the space.

Experience selling to, or building relationships with, media and advertising agencies, gaming brands, publishers, technology companies or major consumer brands would be a significant advantage.

Most importantly, we want someone who can combine commercial drive with genuine credibility in gaming.

Key Responsibilities

• Gaming Business Development: Identify and develop new commercial opportunities specifically within the gaming sector.
• Lead Generation: Build relationships with prospective brands, agencies, gaming companies and other commercial partners.
• Strategic Outreach: Develop creative and personalised approaches to engage prospective clients and decision-makers.
• Pipeline Development: Build and maintain a strong pipeline of qualified opportunities and contacts.
• Market Intelligence: Stay close to developments across gaming, esports, creators, advertising and digital media to identify new opportunities.
• Client Relationships: Build strong, credible and long-term relationships with clients, agencies and partners.
• Brand Representation: Represent Dexerto with enthusiasm, professionalism and a strong understanding of both our audience and the gaming industry.
• Collaboration: Work closely with our global teams across sales, content, creative, marketing, media planning and commercial strategy.
• Commercial Growth: Help turn conversations and relationships into meaningful revenue opportunities for Dexerto.

What You Bring

• Experience: Ideally 2+ years in a BDR, SDR, business development, partnerships or similar commercially focused role.
• Gaming Knowledge: A strong and demonstrable understanding of the gaming industry, its audiences and its commercial ecosystem.
• Passion for Gaming: You actively follow the industry and can talk confidently about games, publishers, platforms, creators and emerging trends.
• Commercial Awareness: An understanding of how brands and agencies engage gaming audiences through advertising, content, creators, influencers and experiences.
• Industry Relationships: Existing relationships across gaming, media, advertising or agencies would be highly valuable.
• Creativity & Strategy: The ability to find new routes into organisations and develop compelling reasons for prospective partners to speak with Dexerto.
• Communication: Excellent written and verbal communication skills.
• Drive: A motivated, persistent and proactive approach to developing new business.
• Curiosity: Someone who enjoys learning, asking questions and spotting opportunities others may miss.
• Digital Media Knowledge: Experience within digital publishing, branded content, influencer marketing, media sales or advertising is highly desirable.

About Dexerto

Dexerto is one of the world’s leading gaming, entertainment and internet culture media brands.

Our award-winning editorial and social content covers the games, creators, personalities and cultural moments shaping the internet, connecting millions of highly engaged fans with the stories and communities they care about.

We also work with major global brands to create innovative commercial partnerships spanning digital media, branded content, gaming, influencers, creators and experiential activations.

Join Us

If you’re commercially ambitious, passionate about gaming and excited by the opportunity to build relationships across one of the most dynamic areas of digital media, we’d love to hear from you.

This is an opportunity to take real ownership of gaming-focused business development at Dexerto and help connect some of the world’s biggest brands with one of the most engaged gaming audiences online.

If gaming is your world and business development is your skillset, we want to hear from you.

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